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Erika F.EF

Erika F.

Graphic Designer

€333/day
Kreuzlingen, CH
8-15 years
Wix Studio
Canva
Social Media Content
Marketing
Design

Average response time: 1 hour

Freelancer profile translated to English.
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About Erika

Marketing & Graphic Design · Branding · Social Media Marketing · Corporate Design (CD/CI) · Content Creation · Product Design · Visual Communication · Community Building · Illustrator · Entrepreneurial Thinking

I am a verycreative personwith a strong passion fordesign, brand development**, and **visual communication.Through my versatile experience in **marketing, graphic design, corporate design, product development**, and **social media**, I have learned to think about brands holistically and build them visually and strategically.

I have worked for both companies and my own projects, learning not only to creatively implement ideas but also to successfully transform them into **real products, brands**, and **campaigns**. Especially in the area of **social media**, I have conceptualized, designed, and strategically built content to actively promote **reach, brand awareness**, and **community growth**.

This combination ofcreativity, design experience, social media competence, and entrepreneurial thinkingenables me to effectively support companies in growing and developing their brand.

My focus is on creating visual identities andcontentthat are clear, modern, and impactful, and that truly reach the **target audience**.
Digital and IT Services
Digital Business Models
Press and Media

  • German

    Native or bilingual

  • English

    Basic

Remote only
Primarily works remotely

Experience

  • Erika Friesen
    Marketing & Brand Consultant (Influencer / Personal Brand)
    PRESS AND MEDIA
    April 2025 - Today (1 year and 4 months)
    Kreuzlingen, Switzerland
    • Strategic consulting and support for a major influencer in building and expanding their online brand
    • Support in the conception, planning, and implementation of an online course
    • Support for course production (content, structure, implementation, and publication on online platforms)
    • Building and managing a community on the Skool platform
    • Development and further development of corporate design (CD) for visual brand strengthening
    • Creation and design of graphics for social media, course content, and marketing purposes
    • Ensuring a consistent brand presence across all digital channels
    • Close collaboration in content strategy, visual design, and online marketing
    Social media Skool Community Management Community manager instagram Digital Products
  • Halag Chemie AG
    Marketing and Graphic Design
    CHEMICAL
    November 2018 - May 2026 (7 years and 6 months)
    Aadorf, Switzerland
    • Development and redesign of corporate design (CD) and corporate identity (CI)
    • Conception and design of marketing and advertising materials
    • Creation of flyers, brochures, product descriptions, posters, and labels
    • Design and placement of advertisements for print and trade media
    • Writing technical articles and contributions for industry and trade journals
    • Planning and implementation of marketing campaigns for product and brand communication
    • Ensuring a consistent brand presence across all communication channels
    • Collaboration with printing companies, media partners, and external service providers
    Design Marketing Graphic Design Corporate Design Advertising Material
  • Qbe One GmbH
    Creative Designer
    ARTS AND CRAFTS
    October 2022 - May 2026 (3 years and 7 months)
    Frauenfeld, Switzerland
    • Development and building of an own brand in the area of children's yoga and positive affirmations
    • Conception, illustration, and design of yoga cards and affirmation posters for children
    • Development of product ideas from the initial concept phase to the finished product
    • Creation of all illustrations, designs, and print templates
    • Coordination of production, ordering, and collaboration with suppliers and printing companies
    • Building and maintaining brand identity and visual appearance
    • Planning and implementation of social media marketing measures
    • Creation of content for social media and advertising purposes
    • Product presentation and marketing through digital channels
    • Independent project and brand management
    Social Media Content Corporate Design Canva Marketing Digital Illustration

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