Freelancer profile translated to English.
Back to original languageAbout Eric
What if you had the ability toboost your businessright now thanks to your website?
This is the opportunity offered by theGoogle Adsplatform (formerly Google Adwords).
Indeed, a SEA / Google Ads / Google Adwords campaign will allow you to generate immediate traffic to your site, on specific keywords that will allow you to **create leads on your site and thus generate business**!
The first step is to define your objectives together and then measure them on your website.
Then, we will define your acquisition cost in order to implement a profitable campaign with a controlled acquisition cost.
Because yes! It's easy to generate leads with a Google Ads campaign. But it is essential to generate profitable traffic to achieve efficiency.
Are you ready to take your Google Ads campaigns to the next level?
For certain markets, Bing Ads is an additional traffic acquisition and business generation solution, based on the principles of the "Search" strategy deployed on Google Ads. So, why miss out?
Get in touch for a free audit of your acquisition strategy :-)
French
Native or bilingual
Can work on-site
Strasbourg (up to 50km), Paris (up to 50km), Lyon (up to 50km)
Experience
- Université de StrasbourgLecturer in L3 MMI - SEA CourseEDUCATION AND E-LEARNINGJanuary 2022 - April 2026 (4 years and 3 months)Haguenau, FranceTraining session for students organized in lectures and tutorials to introduce them to the basics of using Google Ads.Creation of a training module based on program expectations:- Creation of a Search campaign from start to finish- Introduction to tracking and conversion- Launching a campaign- Monitoring results and providing recommendations
- Crokseo - FreelanceGoogle Ads / Adwords and Natural Referencing ConsultantCONSULTING AND AUDITSJuly 2016 - Today (10 years and 1 month)Strasbourg, France
Google Ads Specialist
I support my clients in their Adwords / Google Ads campaigns and increase- their volume of useful leads
- their conversion rate
- and their revenue generated via their website
While respecting their acquisition cost objective.Generate profitable traffic now!#Former SEO ConsultantWhen I launched my company, I provided SEO services (audit - support - implementation), continuing my previous experience.I then focused on Google Ads to have more "business" oriented discussions with my clients to bring them more value. - Head of SEO - SEAManagement of Google Adwords, Facebook Ads and Natural Referencing CampaignsDIGITAL AND ITJune 2016 - July 2016 (1 month)Luxembourg, Luxembourg
Missions
- SEO and SEA Strategy
- Implementation
- Reporting
Google Ads Results:
- x2 on click-through rate (CTR)
- Acquisition cost halved
- x1.5 conversions
- Natural Referencing
- x2 traffic after redesign
- Increase in organic traffic
SEO Results
- +150% traffic after website redesign
- +20% traffic after optimization
- Position gains
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Education
- Master in E-businessStrasbourg School of Management2009Master incluant toutes les connaissances pour lancer son site e-commerce
- Master in Industrial Management and InnovationUniversity of Strasbourg2009Master Généraliste orienté gestion et innovation en entreprise
Certifications
- Google Ads Partner CertificationGoogle Ads2021
- Google Analytics CertificationGoogle2017