Freelancer profile translated to English.
Back to original languageAbout Eric
✅ Closely following innovations and teams, I support strategic projects and the evolution of your offering as a Digital Project and 360° Marketing Manager.
My objectives: deliver high value proposition, optimize ROI and operational efficiency, sustainably engage your audience.
Key benefits: Strategic consulting, tool redesign, action plan, meticulous operational implementation.
Examples of missions carried out: Go-to-market strategies, Growth marketing, Acquisition, SEA - Social Ads, Email marketing & newsletters, Tool and CRM automation. See portfolio.
Other skills: Training, coaching, B2B events, partnerships
References: +15 years, +100 clients supported, in agencies and client-side
Feel free to contact me for a quick opinion on your project 🙋♂️
French
Native or bilingual
Can work on-site
Lyon (up to 50km), Grenoble (up to 50km), Saint-Étienne (up to 50km), Valence (up to 50km), Chambéry (up to 50km)
Experience
- FOSSOUL & CIEDigital Marketing & Social Media ManagerSOCIAL NETWORKSMarch 2020 - Today (6 years and 3 months)Lyon, France- Creation / Modernization of SaaS brands and products- Commercial development and content creation strategies - Acquisition, Automation, Social Ads, Google Ads, SEO...- Tool redesign (Websites, CRM, Marketplaces, Online Stores)
- INSEEC GroupeProfessional Teacher MSc & MBAEDUCATION AND E-LEARNINGSeptember 2017 - Today (8 years and 9 months)Lyon, France• DIGITAL MARKETING WORKSHOPS• SOCIAL MEDIA STRATEGY• COMMUNITY MANAGEMENT & E-REPUTATION
- LA TRIBUNEMarketing & Communication ManagerPRESS AND MEDIADecember 2015 - July 2019 (3 years and 7 months)Lyon, France- Acquisition: Audience x3, Traffic +25%, Online Revenue x2, Events x4- Team Management (5 people)- Brand Redesign- New digital strategy (CMS, E-Commerce, Applications...)- Automation, Ads, SEO, Community Management, Newsletter, ...
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Education
- Full Stack DeveloperLe Wagon Lyon2019Outils et workflow de développeurs (GitHub, Heroku), Architecture MVC Base de données SQL et Active Record Développement front-end (Ruby on Rails, HTML, CSS, JS) User personas, User stories, UX Design (Whimsical, Figma, Amplitude…) Product owner agile (Stories, back-logs…)
- Product ManagerThiga Academy2020Product discovery UX Research Lean startup MVP, Personas & rapid sketching Data & Growth