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Éric BenamaraÉB

Éric Benamara

DEV ARCHI

€300/day
Paris, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Éric

With over 10 years of experience in managing sales teams, developing e-commerce strategies, and integrating artificial intelligence tools, I am an expert in performance-oriented digital transformation. My career path, from sales management to strategic AI solutions for e-commerce, has enabled me to assist numerous companies in boosting their revenue by automating sales processes, optimizing sales funnels, and improving online visibility (SEO/SEA, Google Ads). marketplaces (Lengow, Iziflux, Mirakl)

Key Skills:

E-commerce Digital Strategies:
Creation, management, and optimization of e-commerce sites on Shopify, WordPress, and Prestashop, integration of feeds via API (Mirakl, CSV, etc.), management of marketplaces with tools like Lengow, Shopping Feed, Iziflux.

Digital Marketing:
Expert in SEO/SEA, management of Google Ads and Facebook Ads campaigns for conversion rate and customer acquisition optimization.

Artificial Intelligence & Automation:
Automation of sales and marketing processes via AI, predictive analysis to optimize sales funnels, AI solutions for e-merchandising.

Sales Team Management:
Management of teams up to 35 people with proven results (achieving 230% of annual objectives), strengthening customer loyalty (+60%), developing key accounts.

Market Analysis & Strategic Development:
Prospecting new markets, negotiation and management of strategic partnerships (hotels, spas, incentive programs, e-commerce).
Certifications: Google Ads, Shopify Business Fundamentals.
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Fluent

Can work on-site
Paris (up to 50km), Nice (up to 100km)

Experience

  • Toute
    AI Consultant
    E-COMMERCE
    January 2023 - Today (3 years and 6 months)
    Paris, France
    Currently, I am applying my skills to help clients increase their online presence. My work focuses on three main areas:

    Online Visibility Optimization: I collaborate with publishing houses and other clients to maximize their internet visibility. My goal is to make them as visible as possible, using targeted digital strategies.

    Advanced Use of Artificial Intelligence: I work with diverse e-commerce sites, leveraging AI to position them at the forefront of their industry. I ensure these sites fully benefit from the latest AI innovations to remain competitive.

    Sales Funnel Optimization: I work to optimize sales funnels to ensure maximum conversion. This involves in-depth analysis of the customer journey and implementing effective strategies to guide users towards purchase.

    Simplifying Daily Tasks: I implement digital solutions that simplify clients' daily tasks, allowing them to focus on the strategic aspects of their business.

    Creating Stylish and Responsive Websites: I design websites that are both aesthetically pleasing and functional, integrating the best available APIs. My approach aims to create optimal user experiences, adapted to modern navigation on various devices.
    artificial intelligence AI artificial intelligence E-commerce SEO
  • Noe-lie
    MARKET CONSULTANT
    E-COMMERCE
    January 2023 - Today (3 years and 7 months)
    Paris, France
    Identification of market trends (benchmarking-competition)
    Positioning of the company in the French e-commerce marketplace
    Opening of marketplace distribution accounts - creation of CSV feeds --Integration of feeds via aggregators (Shopping Feed, Lengow, Iziflux) API.
    Implementation of OS commerce app, HTML tags. Highlighting
    Implementation of logistics opening - Clic Logistique carrier.
    Marketing Marketplace Mirakl
  • SMOPHY
    MARKET CONSULTANT
    E-COMMERCE
    December 2022 - Today (3 years and 8 months)
    Paris, France
    Identification of market trends (benchmarking-competition)
    Positioning of the company in the French and Spanish e-commerce marketplace
    Opening of marketplace accounts - implementation of CSV feeds -
    - Integration of feeds via aggregators (Shopping Feed, Lengow, Iziflux) API.
    Implementation of SAAS, OS commerce app, HTML tags.
    Implementation of logistics opening - Sendcloud.
    Mirakl Amazon Marketplace Marketplace Shopify

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Education

  • BTS action commerce
    CCI Orléans
    1996
    Commerce
  • MASTER
    COMMERCE INT
    2005

Certifications

  • Dietetics
    Le CESA
    2019
    Nutrition Dietetics Certification
  • Shopify Business Fundamentals
    Shopify
    2021

Skill set

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