About Erasmo
Spanish
Native or bilingual
English
Conversational
Experience
- Orientacion Personal y ProfesionalVisual Funnel ConsultantCONSULTING AND AUDITSJanuary 2025 - Today (1 year and 5 months)Pamplona, SpainI designed and executed a complete lead generation and conversion strategy for a coach specializing in personal and professional guidance. Her goal: to help people stuck in their careers find their purpose and redesign their meaningful career path.📌 What I did:• Built a high-value emotional funnel (diagnosis + sale).• Designed and wrote automated emails with storytelling and neuro-selling.• Strategic and technical supervision in ROAS Funnels.• Activated verbal and visual identity aligned with purpose.• Audited Meta Ads events and made the ethical decision not to send emails without opt-in.🎯 Key result:We validated a unique proposition with high emotional power:“The job of your dreams is not found. It is designed.”
- Visual FunnelsSales and Visual Funnel StrategistE-COMMERCEApril 2024 - Today (2 years and 2 months)Pamplona, NA, SpainI help digital businesses and personal brands scale with their own visual system that combines sales, design, and automation.At Visual Funnels, we don't just design funnels: we create structures that convert and communicate, with a coherent image and without forced exposure.📌 Specialized in:✔️ Design of conversion funnels with real sales strategy✔️ Process automation (email marketing, follow-up, CRM)✔️ Creation of visual identity applied to sales (branding + photo + UX)✔️ Strategic diagnostics and mentoring to validate, optimize, and scaleI design funnels that sell, but without the hype.If it doesn't convert, it's not strategy. It's decoration.
- Erasmo GarcíaAdvertising and Product PhotographerE-COMMERCEDecember 2018 - Today (7 years and 6 months)Pamplona, Navarre, Spain📸 Advertising and product photographyFor almost 8 years, I took photos to help brands stand out. But I soon understood that it wasn't just about aesthetics: the images that sell are not the prettiest, but those that communicate your value.I worked with personal brands, local businesses, and online businesses that wanted a coherent, powerful, and functional image.I didn't sell photos. I sold visual confidence.✔️ Art direction for advertising campaigns✔️ Photography of food, cosmetic, and editorial products✔️ Complete processes: from idea to optimized file for web/social media✔️ Colorimetry, visual narrative, and conversion-oriented designToday, I apply all that experience within the Visual Funnels system. Because a good image not only attracts... it also persuades.
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Education
- Expert in Visual Sales FunnelsFunnel School2024Formación intensiva en construcción de embudos de venta digitales, persuasión estratégica y automatización de procesos comerciales. Certificación avalada por referentes del sector y enfocada en resultados reales para negocios digitales. Incluye aplicación del Método VISUAL para ventas sin exposición.
- Professional Sales SandlerSandler Training (Madrid)2023Programa de alto rendimiento en ventas B2B centrado en neuroventa, control del proceso comercial y cierres éticos. Incluye técnicas de cualificación, gestión de objeciones y cierre sin presión. Base sólida de ventas presenciales, adaptada al entorno digital.