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Enzo Luciano-MartyEL

Enzo Luciano-Marty

Prospecting / Lead Gen / Commercial Strategy

€300/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Enzo

1 watchword: results! I am Enzo Luciano, co-founder of Job Leads and expert in data-driven commercial strategy.

WE HAVE DEVELOPED A UNIQUE APPROACH TO LEAD GENERATION AND PROSPECT TARGETING.

OUR SERVICES INCLUDE:

DATA ANALYSIS: We analyze customer data to identify and establish a relevant acquisition strategy.

SURGICAL TARGETING: Precise definition of your ICP to identify profitable market segments to maximize the ROI of commercial actions.

ULTRA-QUALIFIED DATABASES: We generate intelligent prospecting lists, with 17 enrichment points, based on strong buying signals and relevant commercial thinking.

MULTI-CHANNEL PROSPECTING: Use of advanced techniques to engage prospects through various channels, including Social Warming.

PROSPECTING OUTSOURCING: Making certified business developers available to you for your commercial development, enabling optimized and efficient management of your sales cycle.

TRAINING AND TEAM DEVELOPMENT: We train your sales teams in best prospecting practices, making them more effective and confident in their approaches.

MONITORING AND OPTIMIZATION: Continuous monitoring to evaluate and improve prospecting campaign performance.

My goal: to transform every prospecting session into a concrete business opportunity.

Contact me to discuss how we can boost your commercial performance!

LEARN MORE: JOB-LEADS.FR

BOOK AN APPOINTMENT:
  • French

    Native or bilingual

  • English

    Conversational

Can work on-site
Paris (up to 20km), Toulouse (up to 10km)

Experience

  • Modjo
    B2B Prospecting
    SOFTWARE PUBLISHING
    July 2023 - Today (2 years and 11 months)
    Paris, France
  • Les Érudits
    Prospecting & Coaching
    HUMAN RESOURCES
    July 2023 - Today (2 years and 11 months)
    Paris, France
  • APL Design
    Key Account Manager
    CONSULTING AND AUDITS
    December 2022 - July 2023 (7 months)
    Paris, France
    Management and creation of a pipeline from A to Z as the pivot of the company.
    Parallel construction of the attack strategy, from ICP to customer journey.

    KPIs:
    €500k generated with 35 clients in just 6 months after onboarding.

    346 cold calls = 53 (15.32%) appointments booked = 43 video calls = 38 physical meetings = 30 deals closed (8.67%)

    Premiumization of commercial relations to increase the average basket size by 50%, from €15k to €25k, by focusing on emotion and the individual during the sale.

    203 cold emails, 80% open rate, 9% response rate, 60% of responses converted into appointments and 50% into closed deals = 5 deals.

    Optimization of reporting, reducing time spent by 50% (from 3 hours per week to 1.5 hours) by simplifying documents and pushing the use of KPIs.
    Customer Relations CRM Closing B2B Prospecting

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Education

  • Operational Sales, Specialized Sales, Merchandising, and Marketing Activities
    iconoClass
    2022
    Sales opérationnel, Vente spécialisée, marchandisage et activités de marketing

Skill set (32)

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