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Description

🏅 Creative & Brand Strategist | Neuromarketing & Digital Advertising

💡 +6 years of experience (NGOs, artists, startups, fashion/retail, agencies)

🤝 Already chosen by IAM, Grazia, Inspiring Girls, Cacharel, Barbie, Coudac...

⚡ Outsourced right-hand: I integrate into your teams without the constraints of a permanent contract

◉ WHY ME?

- Neuromarketing approach for campaigns that captivate and convert.

- Hybrid profile: strategy + creativity + project management.

- Integrated freelancer: involvement like an employee, flexibility like an independent.

◉ MY SERVICES

✽ Creative strategy & advertising

- Advertising concept design

- Social ads (Meta, YouTube)

- Organic & paid campaigns

✽ Communication strategy & branding

- Positioning & storytelling

- Creative campaigns

- Engaging brand content (posts, videos, carousels)

✽ Applied Neuromarketing

- Integration of cognitive biases & psychology

- Behavioral analysis to maximize attention

- Workshops & strategic support

✽ Marketing project management

- Team & service provider coordination

- Operational monitoring

- Campaign or event management

◉ MY REFERENCES :

⚡ I have supported:

IAM – Titoff – Grazia – Inspiring Girls – Cacharel – Barbie – Coudac

Available for agencies, startups, and large corporations.

◉ WHO AM I

👩🏻‍💻 Emma Rossi | Creative & Brand Strategist

🧠 Passionate about creativity and the human brain

✨ I brainstorm, I brand, I create → campaigns that make a mark

Shall we connect our neurons?

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Toulon (up to 50km)

Brain & Brand
Creative & Brand Strategist - Neuromarketing
PRESS AND MEDIA
August 2024 - Today (1 year and 10 months)
Toulon, France
What I offer to agencies, startups, and large corporations:

Outsourced right-hand in digital communication & marketing: I integrate into your teams as a long-term collaborator, but without the constraints of a permanent contract.
Communication & branding strategy: positioning, storytelling, campaigns.
Creative strategy: design and analysis of campaigns (social ads, brand content, advertising).
Applied Neuromarketing: I integrate psychological & cognitive levers into your projects to maximize impact.
Social Media: creation of engaging content (LinkedIn posts, TikTok, carousels, features).
Digital advertising: Meta Ads, YouTube Ads, optimization & A/B testing.

For whom?

Agencies → need for occasional or continuous creative/strategic support.
Startups → build a strong brand image and gain visibility quickly.
Large corporations → outsource creative & digital missions, without going through internal recruitment.

Why me?

+6 years of experience (agencies, NGOs, media, artists, brands).
Hybrid approach = creativity + strategy + neuroscience.
I work like a future outsourced employee: responsive, involved, available long-term.
Digital Communication Strategy Meta Ads Creative Strategy Neuromarketing Social media
Inspiring Girls France
Marketing Development Manager France
CIVIC AND SOCIAL ORGANIZATIONS
November 2022 - December 2024 (2 years and 1 month)
Marseille, France
Key missions & achievements

Development of the NGO's national visibility (social media, partnerships, events).
Prospecting and creation of strategic partnerships with companies and educational institutions. (L'Oréal with Cacharel, Barbie, BlackRock...)
Implementation of multi-channel digital strategies (SEO, newsletters, Facebook Ads) → significant growth of the online community.
Design and animation of engaging content (posts, Reels, TikTok, emailing campaigns).
Organization and logistics of inspiring events: school workshops, meetings with role models, national digital events.
Coordination and animation of the association's ecosystem (partners, volunteers, teachers).

Impact
+600 on Instagram, +447 on LinkedIn, and +138 followers on Facebook in -1 year.
Organization of 130 events reaching +1,910 young people in France.
Implementation of digital campaigns that recruited 200 volunteers/partners.
Project management Branding Meta Ads Marketing Digital Communication Strategy
Studio Présidentes
Co-founder
CONSULTING AND AUDITS
March 2020 - February 2024 (3 years and 11 months)
Sanary-sur-Mer, France
Key missions & achievements
Client support for 4 years: IAM, Akhenaton, Titoff, Main dans la Main, etc.
Creation and management of an independent digital communication agency.
Design of global strategies for SMEs, startups, and artists (website, social media, digital advertising).
Production of creative content: visual identity, graphic charter, social campaigns, newsletters, videos.
Management of advertising campaigns (Meta, Google, LinkedIn Ads): targeting, A/B testing, performance tracking.
Creation of websites (WordPress) and SEO/SEA optimization.
Client coordination, project management, and custom mission tracking.
Social media Web marketing strategy SEO writing Meta Ads Branding