Freelancer profile translated to English.

Description

Digital project manager specialized in web, digital products, and performance-oriented marketing, I support companies in the design, management, and optimization of their digital initiatives.

Thanks to experience in agencies, startups, and large corporations, I have developed a strategic and operational approach, allowing me to be involved in the entire project lifecycle: scoping, team coordination, deployment, and continuous improvement.

I intervene particularly in:

| The management of web and digital projects (websites, redesigns, evolutions, RUN & BUILD),

| The coordination of technical, creative, and marketing teams,

| The deployment and optimization of digital products,

| Communication and digital marketing strategy (SEO, ads, content),

| Campaign acquisition, conversion, and performance.

Trained in digital marketing and data, I attach particular importance to results: clarity of actions, clear performance indicators, and decisions based on analysis. Versatile, structured, and solution-oriented, I easily adapt to the environments and challenges of each client, whether it's structuring a project, accelerating a launch, or optimizing existing assets.

👉 My goal: to advance your digital projects effectively, with a global vision, rigorous execution, and a genuine focus on performance.

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Basic

Workplace preferences

Remote only

Primarily works remotely

SERUM AND CO
Digital Project Manager
DIGITAL AND IT
September 2022 - August 2024 (1 year and 11 months)
Paris, France
Management of RUN & BUILD digital projects: scoping, planning, technical milestone tracking, client validation, QA, deployment, and budget monitoring.
Supervision of web operations: maintenance, updates, incident resolution, GDPR compliance, integration of modules and new features.
Coordination of cross-functional teams and client meeting facilitation (FR/EN).
Website audits, KPI definition, and performance dashboard creation.
Tracking setup and reporting reliability assurance.
Production of project plans, functional specifications, user stories, and technical documentation.
Management of digital marketing actions and support for content optimization.
Contribution to UX/UI improvements through analysis of user journeys and interfaces.
Project Management Agile Methodology Web Development SEO User Experience Design
FILORGA
Operational Marketing Project Manager
LUXURY GOODS
September 2021 - August 2022 (11 months)
Paris, France
Coordination of marketing campaigns, from brief to delivery (tender processes, production monitoring, regulatory approval).
Creation of promotional offers and development of trade and commercial materials (talking points, presentations, POS displays).
Analysis and monitoring of promotional offer performance, with actionable recommendations.
Writing detailed campaign reports (quantitative and qualitative analyses) and conducting competitive benchmarking.
Organization of events, seminars, and field activations with sales teams and partners.
Monitoring of commercial agreements and merchandising operations.
Sales support through marketing materials, operational tools, and performance analyses.
Project Management POS Display Data Analysis Event Management
REBORN PARIS
Webmarketing Project Manager
FASHION AND COSMETICS
September 2020 - July 2021 (10 months)
Paris, France
Identification and activation of online/offline marketing levers to enhance brand awareness and customer acquisition.
Management of ROI-oriented marketing campaigns and social media.
Development of content strategy and creation of all digital assets (photos, videos, social media visuals, and ads).
Collaboration with field teams and partners to support brand initiatives and promotional offers.
Writing and integrating SEO content (website, blog, articles) and website updates via the CMS.
Monitoring digital performance, reporting, and implementing continuous optimization actions.
Daily CMS management and contribution to improving site structure, UX, and content quality.
Webmarketing Strategy Graphic Design Social Media Showcase Website SEO