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Emmanuel L.EL

Emmanuel L.

Business Analyst / Data / SEO-GEO

€200/day
Bordeaux, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Emmanuel

Traffic Manager · SEO & GEO · Data Analyst — E-commerce & Startups

I transform your organic traffic into a measurable growth engine. Technical SEO, GEO (Generative AI), advanced analytics, and automation — everything to make you visible today and tomorrow.
No empty jargon. Every action is justified by data, every recommendation is acted upon and tracked in a dashboard that you own.

🔍 SEO & Organic Acquisition
  • Full technical audit
  • High-potential keyword research
  • On-page and site structure optimization.
  • Works on crawlability, Core Web Vitals performance, and internal linking to maximize your visibility on search engines.
  • KPI tracking via Power BI and Tableau.
🤖 GEO Visibility in Generative AI

While your competitors optimize for yesterday's Google, you're cited in ChatGPT, Perplexity, and Gemini.
I structure your content to appear in LLM responses: AI-oriented semantics, reinforced E-E-A-T, structured data, and citation authority.

🛒 E-commerce & Acquisition Funnel

  • Optimization of product visibility funnel on Amazon, Cdiscount, Rakuten, and your own store.
  • User behavior analysis
  • Friction point detection
  • Micro-conversion tracking.
  • Competitive benchmarking to identify your real opportunities.
⚙️ Data, Dashboards & Automation

  • Data mapping
  • Collection audit
  • Business modeling
  • Python scripts to automate your reports
  • Power BI and Tableau dashboards
  • Internal SaaS design
  • GA4, Piano Analytics integration

📍 Bordeaux · Paris · Remote · Response within 24h · Free diagnosis for any new mission.
  • French

    Native or bilingual

  • English

    Conversational

Can work on-site
Bordeaux (up to 50km), Paris (up to 50km), Bayonne (up to 50km), Tarbes (up to 50km)

Experience

  • Bivea
    Data & SEO Analyst
    September 2023 - October 2025 (2 years and 1 month)
    Bordeaux, France
    Integrated into a growing e-commerce structure, I managed the entire organic acquisition strategy with a performance and industrialization-oriented approach.
    Strategy & Analysis
    Defining traffic opportunities through keyword research, SERP analysis, and competitive benchmarking. Close collaboration with technical and content teams to improve crawlability, site structure, and overall SEO performance.
    Industrialization & Automation
    Design of an internal SaaS used as a large-scale SEO production and optimization tool. Development of Python scripts to automate content analysis, structuring, and optimization — reducing execution times and standardizing processes.
    E-commerce & Marketplaces
    Optimization of the product visibility funnel on major marketplaces (Amazon, Cdiscount, Rakuten): titles, descriptions, attributes, and competitive positioning.
    Performance Management
    Continuous monitoring of acquisition KPIs through Power BI and Tableau dashboards. Regular ROI-oriented traffic optimization recommendations.
    AI & GEO Watch
    Anticipating search evolutions related to generative AI: semantic structuring of content to improve presence in generative search engine responses (ChatGPT, Perplexity, Gemini). Gradual integration of Generative Engine Optimization principles into content strategy.
    Python E-commerce SEO Marketing GEO
  • Mauriac Voyages & Wine Paths
    Web Analyst
    January 2022 - January 2023 (1 year)
    Within a travel agency specializing in wine tourism, I helped structure the digital acquisition strategy and improve organic visibility in a market with a strong seasonal and local component.
    Analysis & Performance
    Monitoring acquisition KPIs and identifying growth opportunities from traffic data analysis. Contribution to a data-driven digital strategy to guide marketing decisions.
    SEO & Organic Visibility
    Conducting SEO audits and providing concrete recommendations to improve positioning on strategic queries. Optimizing SEO, SEA, and SEM levers to maximize qualified traffic.
    Industry Context
    Intervention in a sector where seasonality and geolocation of searches play a central role — with particular attention to local queries and travel intentions related to the Bordeaux vineyards and wine tourism tours.
    SEO Python Automation Audit Traffic Acquisition
  • Mairie de Saint-Martin-de-Seignanx
    Communication Assistant
    January 2020 - January 2022 (2 years)
    • - Writing SEO-optimized articles and web content.
    • - Creation of visual communication materials (flyers, infographics, reports).
    • - Participation in the digital communication strategy.

Recommendations

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Maxime Hugu and 1 other person have recommended Emmanuel

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Education

  • Master Data
    ESD
    2025
    Master Data
  • Bachelor's Degree
    Ynov Campus
    2023
    Licence

Certifications

  • GDPR
    GDPR
    2025
    GDPR Compliance GDPR
  • Piano analytics
    Piano
    2025
    Piano Analytics

Skill set

Categories