Freelancer profile translated to English.

Description

I am Emmanuelle, with 10 years of experience in Ready-to-wear and Accessories merchandising, specializing in the Children's wear and Eyewear markets. I co-launched and managed the Givenchy Kids and Eyewear lines for the past 10 years. My expertise includes supporting Design teams on merchandising/creative briefs, product strategy, prototype review, development monitoring, elaborating and tracking supplier contracts, pricing/commercialization/distribution strategy, and coordinating advertising campaign launches (briefing, casting, photoshoots, photo editing), as well as production monitoring.

I can advise on these various areas for brands at different stages of maturity.

Today, I work full-time in Sustainable Development and offer consulting services to maintain a connection with Product strategy.

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km)

GIVENCHY
Ready-to-wear & Accessories Collection Manager
LUXURY GOODS
April 2020 - June 2025 (5 years and 2 months)
Paris, France
I worked on the launch and deployment of Givenchy Children's wear and Eyewear collections (Ready-to-wear, footwear, and leather goods), from supporting designers with the creative brief to the B2B commercialization, including production coordination. I also coordinated the creation and deployment of advertising campaigns (creative brief, casting, photoshoots, editing). Additionally, I developed and managed supplier contracts (significant legal experience).
GIVENCHY
Ready-to-wear Kids & Accessories Collection Merchandiser
LUXURY GOODS
April 2015 - April 2020 (5 years)
Paris, France
Co-launch and deployment of the Givenchy Kids line: supplier research and evaluation, co-development of the business plan, contract elaboration, creation of internal Givenchy processes.
Development of the first collections: definition of branding elements and signatures, development monitoring with the Studio and supplier, pricing/commercialization/communication/distribution strategy. Production monitoring, annual business reviews, and elaboration of the Y+1 budget.
Branding Sales Strategy Product Strategy Competitive Benchmarking and Analysis Budget Management