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Emmanuelle Magnan-SteegmannEM

Emmanuelle Magnan-Steegmann

Art Director • visual identity/branding

€500/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Emmanuelle

My name is Emmanuelle, I am an Art Director specializing in creating visual identities for small businesses.

I create logos and develop global identities by working on colors, typography, image art direction, and iconography. I then adapt this identity across all necessary media.

My entrepreneurial culture, combined with my work methodology inherited from my years in agencies, is a real asset for the success of your project. A proponent of work done with high standards and rigor, I approach projects with a global vision, while paying great attention to all details.

Here is my background:

🌴 After 4 years in digital and event agencies, I launched Pampa in 2016, a colorful, festive, and committed floral design brand. Pampa generated €4.5 million in revenue, attracted thousands of individuals and hundreds of businesses; inspired an engaged community of 80,000 people on Instagram; and was recognized and validated by numerous media outlets including AD, Vogue, and The New York Times.

👀 As co-founder and Creative Director, I led the brand's development, art direction, design, product, online & print sales and communication tools, retail presence, and all content production for 6 years — with a strong focus on innovation in both product and communication; maintaining a constant business approach in strategy, sales, and finance.

🏁 Building on this incredibly rich entrepreneurial experience and my agency background, I now support small businesses with their launch, development, or repositioning challenges, as well as with the creation of their communication tools, particularly their websites.

☕️ I am available to discuss your needs with you.
  • French

    Native or bilingual

Can work on-site
Paris (up to 50km)

Experience

  • Permanent Vacation Studio
    Creative Director & Designer
    ARTS AND CRAFTS
    January 2023 - Today (3 years and 5 months)
    Paris, France
    → permanent-vacation.fr

    Permanent Vacation is a multidisciplinary creative studio based in Paris. Initiator and carrier of creative projects, the studio also offers its expertise to small businesses to assist them in creating their brand identity and communication.
  • Pampa
    Founder, Creative Director & Designer
    ARTS AND CRAFTS
    April 2016 - April 2022 (6 years)
    Paris, France
    → instagram.com/pampa

    CREATIVE DIRECTION
    ❋ creation of the brand platform, e-commerce site, product lines
    ❋ art direction, visual identity, photography, styling, design (product, graphic, packaging, retail)
    ❋ establishment of an internal creative studio (prototyping, content production)

    DESIGN
    ❋ creation of +500 B2C products, supervision of +1000 B2B projects
    ❋ design, setup, and opening of a store & several pop-ups at Le Bon Marché / events
    ❋ purchasing ~ fresh flowers, dried flowers, artificial flowers, lifestyle & decor selection

    COMMUNICATION
    ❋ development and management of an IG community of 80K followers
    ❋ deployment of partnerships & co-branding: KENZO, VANS, NINA RICCI, HERBARIUM, MÜBI, BONTON
    ❋ 100+ print/TV press mentions, 20+ interviews (NY Times, Vogue, AD, Milk, Marie Claire, TF1, France 2, France 5, M6)
    ❋ writing and photo production of a DIY book published by Dessain & Tolra editions

    ENTREPRENEURSHIP & MANAGEMENT
    ❋ co-founder
    ❋ co-director
    ❋ management of a team of 4 to 20 people
    Logo Design squarespace Art Direction Graphic Design Adobe Photoshop Adobe Illustrator Adobe InDesign
  • TBWA Paris
    Digital Producer
    DIGITAL AND IT
    April 2015 - March 2016 (11 months)
    92100 Boulogne-Billancourt, France
    ❋ production of showcase and e-commerce website projects (fashion, culture, institutional, tech)
    ❋ brief taking, conception, budget estimation, client recommendation
    ❋ mood boards, wireframes, mockups
    ❋ management of project budgets and timelines
    ❋ coordination of creative and technical teams
    ❋ reporting & analysis
    Project Management UX Design

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Education

  • Graphic Design
    GOBELINS Paris
    2022
    Graphic Design
  • Master's Degree in Digital Project Design (CPM)
    Ecole nationale supérieure des Télécommunications / Telecom Paris
    2012
    Mastère Spécialisé Concepteur de Projets Digitaux (CPM)

Skill set (14)

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