About Emmanuelle
French
Native or bilingual
English
Native or bilingual
Hebrew
Fluent
Experience
- N-SoftChief Marketing OfficerTECHSeptember 2020 - Today (5 years and 9 months)N-Soft is a GOVTECH company selling governance solutions to governments in emerging countries.As Marketing Director, my role is to create and manage N-Soft's Marketing department, which includes:- Creating and developing the N-Soft brand: tagline, logo, graphic charter, messaging, website- Defining the marketing and communication strategy: targets, competition, personas, etc.- Developing the brand and its awareness- Creating sales materials: one-pagers, presentations, videos, etc.- Reviewing the sales process and adapting marketing materials according to the sales strategy- Managing communication - strategy and operations: social media, email marketing, press relations- Implementing and managing online advertising- Managing partnerships: creating and organizing events, communication, and partnership kits▸ Building and managing a marketing team of 3 people and recruiting and managing two agencies: for online advertising and press.
- Media ApplicationProduct Manager then Customer Relations Director / Project ManagerTECHJanuary 2018 - December 2019 (1 year and 11 months)Tel-Aviv, Israel- Creation and development of new features for our application: design, briefing and management of developers, then post-launch bug management- User satisfaction surveys, test management- Benchmarking and product positioning in African and Latin American marketsSince January 2019: Customer Relations Director and Operations Management- Implementation of customer success processes- Customer relationship management: support, setting and monitoring user objectives with our clients, managing customer requests and acting as an interface with the product team- Implementation of customer training tools- User studies
- Europe OffshoreDigital MarketingCONSULTING AND AUDITSOctober 2011 - October 2012 (1 year)Paris, France- SEO;- Web analytics;- Community management;- Online strategy;- Newsletter.
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Education
- Master II - Organizational StrategyParis Dauphine2010Master de gestion des entreprises : - organisation, - management, - stratégie (positionning, innovation, stratégie d'acquisitions etc..)