Freelancer profile translated to English.

Description

I help you get the most out of your CRM and Marketing Automation. Hubspot is my preferred tool, as a partner of the solution, I have been using and delivering it to my clients for over 6 years. With Hubspot, accelerate your sales and marketing efforts and watch your growth take off.

- Use the CRM platform best suited to your needs and the best on the market.

- Accelerate your sales by bringing your teams together around the same data.

- Quickly identify the roadblocks your sales team encounters to easily overcome them.

- Structure your sales process and offer the best experience to your prospects.

- Deliver the right content at the right time to your prospects.

- Automate repetitive tasks for your teams so they can focus on their expertise: selling.

- Align your sales and marketing teams around a common goal.

- Train your employees on CRM usage and implementation to ensure success.

I mainly work with industrial SMEs with 10 to 100 employees looking to differentiate themselves and accelerate their growth through digital tools.

If you meet these criteria, I would be delighted to help you fully exploit the potential of your CRM and achieve your goals.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Spanish
Conversational
Dutch
Conversational

Workplace preferences

Remote only

Primarily works remotely

Kassel Studio
CRM and Marketing Automation Consultant
ENTERTAINMENT AND LEISURE
October 2022 - March 2023 (4 months)
Configuration of Hubspot CRM and automation of sales and Marketing processes

- Implementation of Hubspot CRM to streamline sales and marketing processes.
- Creation and execution of targeted email marketing campaigns using Hubspot and Sendinblue.
- Automation of the lead generation process via Hubspot, Make.com, and Sendinblue to attract new clients and improve experience.
- Automation of organizational processes.
- In-depth training on the use of CRM and automated processes.
- Planning of SEO strategy and content.
- Setup of reports and dashboards for monitoring sales and marketing performance, thus providing key insights to improve action effectiveness.
Hubspot CRM Automation No Code Inbound Marketing SEO
Wi-Pool
Digital Marketing Manager
ENTERTAINMENT AND LEISURE
September 2020 - Today (5 years and 9 months)
Aix-en-Provence, France
Development of Inbound Marketing strategy and optimization of the Hubspot CRM platform (+200% website traffic growth, +125% qualified lead generation):

- CRM reorganization (Specific properties, lead management automation) for optimal use
- Lead Qualification and Scoring: Optimization of conversions by qualifying leads based on their actions and demographics, with the aim of clarifying handover to sales representatives.
- Marketing Automation: Automation of Marketing actions and personalized lead nurturing based on personas and buyer journey phases (awareness - consideration - decision)
- SEO content planning and writing: Positioning of Wi-Pool on specific keywords to optimize digital visibility. This resulted in the elimination of sales prospecting.
Hubspot CRM Content Marketing Email Marketing Project Management Inbound Marketing
TripConnexion
Sales and Marketing Strategy Manager
TRAVEL AND TOURISM
September 2018 - August 2020 (2 years)
Lyon, France
Go-to-market and shaping of a management, publishing, and CRM platform for tourism professionals:

- Market analysis and generation of new business opportunities
- Execution of prospecting and client/prospect development phases
- Solution presentations (demonstrations)
- Implementation of Inbound Marketing strategy
- Website optimization (Content, Landing Page, SEO)
- Creation of content aimed at developing customer engagement
- Monitoring of customer satisfaction and project progress
CRM Hubspot Inbound Marketing Project Management Content Marketing