Freelancer profile translated to English.
Back to original languageAbout Emilie
Your brand is not just a product, it's a story that deserves to be told and to produce results.
For nearly 4 years, I have been supporting entrepreneurs in creating powerful and inspiring brands. My expertise in Brand Management focuses on building brand identities aligned with your values while optimizing return on investment.
A strong brand is based on a sincere story that touches your audience. Each project begins with attentive listening to your needs, followed by a tailor-made strategy. Together, we develop a captivating brand identity that engages sustainably and generates concrete results.
đž What I do đž
âïž Strategic definition of brand image: Reveal the soul of your brand and position it strategically to be unforgettable and high-performing.
âïž Creation of original and impactful content: Design of content aimed at maximizing engagement and creating an emotional connection with your audience.
âïž Personalized digital marketing advice: Strategies adapted to your specificities to obtain measurable results in awareness, engagement, and revenue.
đž Why work with me? đž
Choosing to work with me means opting for supportive, human, and performance-oriented guidance. With over 10 years of experience in digital marketing and a passion for creativity, I offer tailor-made solutions to make your brand an inspiring and high-performing force.
đž Other Achievements đž
đ„ Documentary âLAKOU VIRTUELâ (2022): Exploration of new technologies in Guadeloupe.
đ€ NMA News Interviews: Meetings with personalities from the Antilles.
đș Show âCaribbean Cultureâ with Ernest PĂ©pin and Matthieu Gama.
Materials and software:
đž MacBook Pro / Canon 5D Mark II / RĂDE Wireless GoâŠ
âïž Adobe Premiere Pro / Photoshop
French
Native or bilingual
English
Fluent
Can work on-site
Vincennes (up to 50km), Pantin (up to 10km), Paris (up to 10km)
Experience
- Kulture MakersDigital Marketing ConsultantCONSULTING AND AUDITSJuly 2024 - Today (1 year and 11 months)Paris, Franceâą Design and management of 360° marketing and communication actions to serve the strategy and objectives of my clientsâą Strategic coordination of social media, including the creation of editorial calendars, post publication, and online community management. Analysis of post performance, moderation, and customer relations.âąContent creationâą Production of communication materials (welcome booklet, videos, POS displays...)âą Event management: webinars, workshops, trade shows...âą Creation and implementation of effective SEO strategies to improve clients' organic ranking and online visibilityâą Management of emailing campaigns and development of marketing automationâą Website design: Aenis-ame.frâą Main clients: Monochrome, Action Logement, Bio DĂ©sir, Association Jeunesse Outremer, Humans Matter...
- NMA - Le nouveau média antillaisCEOPRESS AND MEDIAJanuary 2020 - December 2022 (3 years)⚠NMA is the 1st media dedicated to the history, cultures & identities of the Antilles-Guyane. Discover talents and initiatives from these overseas territories.⹠Creation of the production agency & media development⹠Setting objectives and KPIs⹠Market research and media monitoring⹠Creation of editorial content for the media and white-label for clients⹠Thematic research and interview production⹠Production of a documentary series on urban planning in Guadeloupe⹠Management of a filming crew (DP, editor, colorist, sound mixer..)
- RecommerceMarketing Project ManagerTELECOMMUNICATIONSSeptember 2018 - June 2019 (9 months)Gentilly, Franceâą Management of Recommerce's commercial websiteso Liaison with Product Owners, IT, and management of site evolutionso Sales and KPI reportingo Launch of new innovative services or productsâą Traffic management:o Management of media buying in conjunction with an agencyo Implementation of reporting and proposalso Assistance in defining objectives and performance indicatorsâą Animation of the company's commercial networkso Creation of sales support materials (in-store displays and POS, offer kits, brochures, product sheets, catalogsâŠ)o Work on category management in conjunction with our partnerso Development of the company's offers and various servicesâą Partnership and event managemento Development of marketing and commercial partnershipso Management of trade shows and events in which Recommerce participatesâą Development of marketing activitieso Conduct competitive intelligence on competitors' positioning and tools usedo Conduct market research to propose action plans and product evolutiono Management of Recommerce's CRMo Affiliationo Attributiono Scoring
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Education
- Digital Marketing & BusinessEFAP2020đ Le MBA Digital Marketing Business est en partenariat avec le HubInstitute crĂ©Ă© par Vincent Montet đ Le MBADMB est le premier MBA de la Transformation Digitale en France et Ă Shanghai ! Il bĂ©nĂ©ficie d'une Ă©quipe dirigeante de plus 20 ans dâexpĂ©rience, mixant le dĂ©veloppement de business dans ce secteur et le management de formations supĂ©rieures et professionnelles dans le marketing digital. âș SEA (Adwords Google) et SEO (RĂ©fĂ©rencement naturel) âș Performance Marketing, (Social Ads, Affiliation...) âș Emailing de fidĂ©lisation et de prospection âș PublicitĂ© web & mobile (display & Programmatic) âș Le digital intĂ©grĂ© aux mĂ©dias (TV, presse, radio, cinĂ©ma) âș Marketing digital B-to-B, CRM âș StratĂ©gie et marketing mobiles âș Social Media Optimisation (SMO) âș Community management âș Marketing de lâengagement âș E-rĂ©putation, social commerce âș Big data, enjeux et acteurs, open data âș Google Analytics, datavisualisation âș Intelligence Artificielle, Machine learning âș Blockchain, bitcoin âș .....