Freelancer profile translated to English.
Back to original languageAbout Emilie
Comprehensive support, cross-functional analysis, building an effective strategy, personalized reflection points to boost your business.
I will support and advise you in building a strategy adapted to your objectives and your field of activity.
Optimize your ROI, analyze the performance of your campaigns, get advice and recommendations for your media investments, build a digital and media strategy, search for sponsors, or create digital content to liven up your social networks...
I adapt to your company's needs to provide you with the best advice and boost your business!
Provide you with an expert perspective to develop & optimize the performance of your business and your short and medium-term decision-making.
About me:
A hands-on woman, passionate about oenology and outdoor sports, specializing in digital for 12 years, I attach great importance to listening, trust, responsiveness, and the quality of relationships in all projects entrusted to me.
With a proactive, analytical, and proposal-driven temperament, enriched by a strategic vision of agency - advertiser - pure-player and expertise in managing e-marketing and communication strategy, I would be delighted to discuss with you to build your project together.
French
Native or bilingual
English
Fluent
Spanish
Fluent
Remote only
Primarily works remotely
Experience
- Acteon GroupInternational Digital Communication ManagerPHARMACEUTICALS INDUSTRYNovember 2022 - Today (3 years and 7 months)Bordeaux, FranceLead the success of major international digital strategic plans- Enhance brand's international presence awareness- Manage digital brand identity for all countries and subsidiaries- Create inspiring team management with a start-up mindset- Manage creative directives for digital media- Highlight all company's strategic projects in digitalSupervision: 2 employees
- Under the pinesDigital Communication Consultant ManagerPRESS AND MEDIAApril 2021 - Today (5 years and 2 months)Bordeaux, FranceDIAGNOSIS & CASE STUDYDEVELOPMENT & DEPLOYMENT OF COMMUNICATION STRATEGIESMEDIA CAMPAIGN MANAGEMENT & MONITORINGPARTNERSHIP DEVELOPMENT- Design, supervise, and embody the communication and e-marketing strategy (coordination, budget management, service providers, negotiation...)- Strategic consulting for online/offline media investments- Guarantee and specialist in the digital transformation of action plans- Management of brand platforms & brand content- Business development and partnership management- Management of media planning and media performance- Selection and management of external service providersGUARANTOR OF DIGITAL EXPERIENCE QUALITYCUSTOMER JOURNEY OPTIMIZATIONBOOST IN CONVERSION RATE & REVENUE- Supervision and management of digital communication- Transformation and optimization of the multi-device customer experience- Development of editorial line- Guarantee of the efficiency of digital campaigns (revenue, profit margin, traffic, conversion, e-marketing, e-merchandising...)- Construction of weekly dashboards- Digital editorial development including audience targeting & coherent strategy across all digital channels
- Congres expositions de BordeauxHead of Communication & Sponsorship ManagerPRESS AND MEDIASeptember 2019 - October 2022 (3 years and 2 months)Bordeaux, France- Embody, define, and manage media relations and international marketing strategy- Coordinate journalists and media partners- Lead the global digital strategy by creating iconic brand platforms for technology companies- Manage digital transformation and external agencies- Coordinate analysis & performance reporting- Support internal and external communication strategy- Enhance brand awareness- Develop sustainable and innovative collaborations and media partnerships- Create inspiring, collaborative, and responsible management
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Education
- Master in Digital Communication & Marketing StrategyISCOM Paris2010Stratégie digitale Sponsoring sportif Média-planning & Planning stratégique Marketing e-commerce