Freelancer profile translated to English.
Back to original languageAbout Emeline
Press Officer specialized in fashion, beauty, and eco-responsibility, I implement communication and information dissemination action plans according to the company's policy and strategy:
Communication Strategy
- Development and planning of press and new media relations
- Management and analysis of media coverage reports
Media & New Media Relations
- Development of proactive, trusting relationships with journalists and digital influencers
- Implementation of press and new media relations strategies
- Creation of "Press Kits" (press files and press releases)
- Media and thematic monitoring
My strengths: Creativity and curiosity, good knowledge of traditional and new media, organization and rigor.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km)
Experience
- Clients actuels : Eastpak, Pétrone, Flowrette, Wopilo.Press Relations ConsultingFASHION AND COSMETICSDecember 2016 - Today (9 years and 8 months)Eastpak: digital PR, influencer relations, and social media strategy management since 2016.Flowrette: since September 2023, promoting brand products in decor media and brand story/business in corporate media. Creation and distribution of communication tools, relations with journalists (follow-ups, handling requests, managing placements).Pétrone: since February 2024, press relations management - strategic advice, creation and distribution of tools, handling requests.Wopilo: Product-focused PR management (promoting brand products in decor media) since December 2021.
- EastpakE-PR and Project Management ConsultantFASHION AND COSMETICSSeptember 2016 - Today (9 years and 11 months)Paris, FranceDigital press relations, product placement with Instagrammers and bloggers, Instagram social media strategy. Management of Instagram projects and content.
- TediberPress Relations ManagementHEALTH AND WELLNESSJanuary 2023 - February 2024 (1 year and 1 month)Paris, FranceManagement of relations with journalists (follow-ups, handling requests, placements, meetings), creation and distribution of communication tools (press releases).
Reviews
Recommendations
RV
FS
+7
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Education
- Master in Internal and Institutional CommunicationSup de Pub - INSEEC Group2018