Freelancer profile translated to English.
Back to original languageAbout Émeline
Committed to serving clients for over 15 years after studying visual communication, I am expanding my area of expertise to include public relations, event management, and digital communication (project management, websites, social networks, advertising campaigns, etc.).
Curious, adaptable, and creative, I integrate innovative processes into Web & Content project management, while cultivating my enthusiasm for the healthcare sector, and more generally for scientific and technological themes.
Side project: creating the first realistic simulation video game of the energy transition, with a multidisciplinary team based in Occitanie.
English
Fluent
Spanish
Conversational
French
Native or bilingual
Can work on-site
Montpellier (up to 50km), Toulouse (up to 10km), Lyon (up to 10km), Marseille (up to 10km), Paris (up to 10km)
Experience
- Emissario EICommunication Consulting Web Project ManagementCONSULTING AND AUDITSSeptember 2018 - Today (7 years and 10 months)Support and advice in web presence and visibility, various sectors:- GOODAY, responsible plumber: advice on 360° communication strategy, focus on digital strategy and creation of tools (website, SEO, Google My Business, social media...). Visibility: Assistance with local establishment, including the creation of an association of professional cyclists, creation of print materials and covering of the electric bicycle- HR company, outplacement and professional development: Advice on internal training of consultants to become eAmbassadors (social networks) and promote profiles seeking positions on LinkedIn- nile, public affairs consulting agency in healthcare: Complete redesign of the corporate website (web design, SEO,...) + internal training- Personal development coach: Website redesign, SEO + social media strategy
- nilePublic Relations OfficerCONSULTING AND AUDITSMarch 2011 - July 2016 (5 years and 4 months)Région de Paris, France- Regional adaptation of the public affairs policy on the management of alcohol dependence and organization of two regional conferences (departments 34 and 33)- Project Manager for the five editions of the "General States of Health in Regions" annual conference bringing together healthcare entrepreneurs (creation of roundtable content, contact and follow-up of speakers, VIP logistics management, sending invitations/reminders/reservations, drafting summary notes)- Organization of the Off events of the 1st International Congress of Support Professions (CIMA) Creation of roundtable content, contact and follow-up of speakers, drafting institutional notes, creation of podcasts and animation of social networks- Preparation of the 50th anniversary of a pharmaceutical production site/Site visit (Mapping of stakeholders, drafting recommendations, soliciting speakers and following up on exchanges with the Ministry of Economy and Industry - Training of employees in the key messages of the production site visit)- Organization and facilitation of internal seminar for an industrial production cluster, creation and implementation of the annual conference bringing together members and local stakeholders, drafting of reports and executive summaries)- Development and implementation of communication strategy Drafting of client recommendations and project follow-up Contacting speakers and telephone follow-ups Creation of communication materials- Community Management of the company and its projects, Administration of the three sites and the blog CRM management of the client file and mailing lists, design of newsletters (content writing and formatting)
- La ScamSocial Media & ContentCULTURESeptember 2021 - October 2022 (1 year)Paris, FranceSocial Media, on a 3-day/week basis with weekly presence at the client's:- social media adaptation of the digital strategy- creation and writing of content (texts and visuals, excluding video)- community animation- statistical analysis of KPIs and monthly reports (including the analysis report presented to the Executive Committee each month)- organization and facilitation of monthly strategic orientation meetings- Social Ads: creation and animation of advertising campaigns on Meta- Sectoral, strategic and tool monitoring
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Education
- Multimedia Project Manager, Web Marketing specializationIIM - Léonard de Vinci201723 modules pédagogiques/370 heures de formation e-learning/Titre certifié niveau II (L3/M1) Définition et pilotage de stratégies Web Marketing Tableaux de bords et KPIs appliqués au Web Marketing, Web conversion et Expérience Utilisateur E-Commerce (conception de site, amélioration du trafic et des ventes, gestion e-réputation, etc.) Réseaux sociaux (Analyse KPI et ROI attendus, définition de stratégies opérationnelles ou de contenu, etc.) Ecriture Web adaptée au SEO, Droit de l'Internet, bases techniques du web E-réputation, veille et Personnal Branding
- Internal training in regional Public Affairsnile/Pharmaceutiques2015
Certifications
- The fundamentals of digital marketingGoogle Digital Workshops