About Elvira
Spanish
Native or bilingual
English
Conversational
Experience
- Iki Medicina EstéticaOwnerHEALTH AND WELLNESSJanuary 2021 - Today (5 years and 7 months)Vitoria, SpainFounder and director of Iki Medicina Estética, a clinic specializing in advanced aesthetic medicine.Responsible for the creation, development, and comprehensive management of the project from its conception to its market consolidation.Key responsibilities:• Definition of the business model and strategic plan for the clinic• Selection of aesthetic medical equipment and treatment portfolio• Design of the operational structure and clinical protocols• Management of the medical team and coordination of professionals• Development of commercial strategy and market positioning• Optimization of profitability and patient experienceThe experience as a founder allows me to practically understand the real challenges of an aesthetic clinic: opening, growth, positioning, and profitable business management.
- Seriderm Iberia SLGeneral Manager IberiaMEDICALJanuary 2021 - January 2023 (2 years)Madrid, SpainResponsible for the strategic direction and business development in Spain and Portugal for a company specializing in dermatology and aesthetic medicine.Key responsibilities:• General management of the Iberia subsidiary• Business development in the dermatology and aesthetic medicine sector• Definition and implementation of the commercial strategy in Spain and Portugal• Relationship with dermatological clinics, specialist doctors, and aesthetic medicine centers• Development of the commercial network and the company's market positioning• Team management and coordination of operations in the territoryExperience in business expansion, market development, and strategic collaboration with dermatological clinics and aesthetic medical centers.
- Venus ConceptIberia DirectorMEDICALJanuary 2018 - January 2021 (3 years)Madrid, SpainResponsible for the management and business development in Spain and Portugal for a multinational leader in aesthetic medical equipment.Key responsibilities:• Strategic and commercial management of the Iberia market (Spain and Portugal)• Business development with aesthetic medicine and dermatology clinics• Advising doctors and clinics on the adoption of aesthetic medical technology• Definition of market positioning and expansion strategies• Development and management of the commercial network• Profitability analysis and positioning of technologies in aesthetic medical clinicsExperience in aesthetic medical technology, market development, and strategic advice to clinics in equipment selection and business growth.
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Education
- Global Executive MBAEAE Business SchoolGlobal Executive MBA
- PostgraduatePostgrado