Freelancer profile translated to English.

Description

Let's create an identity specific to your need.

My name is Elsa Stern and I am an **Artistic Director**, based in Paris.

I use a creative ping-pong strategy 🏓 to allow you to better understand your brand and therefore better make yourself understood.

Thus, I help you design your identity but also develop it on different channels:

Branding:

Creation or adaptation of a brand's visual identity (logo, graphic charter, web guidelines, pictograms...)

Formatting of supports and content

Decline of the visual identity on various printed or web communication supports (stationary, PowerPoint/Keynote presentations, activity report…)

UI & Webdesign:

Design and UX/UI design (UX strategy, tree structure, wireframing, responsive interface mockups)

Development of turnkey websites (UI design, no-code, low-code, creative code)

Looking forward to exchanging with you 👩🏻‍💻

Industry field of expertise

Languages

English
Native or bilingual
French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km), Paris (up to km)

DEUX COURONNES
UI design for DEUX COURONNES
AGRICULTURE
August 2023 - December 2023 (3 months)
Paris, France
Creation of the website for the Armagnac brand, DEUX COURONNES

Objective: to create a sober and refined site.

Each detail highlights the unique characteristics of the product - its delicate texture, its exquisite taste, its authentic origins.

Deliverables: photographer brief, Figma mockups and web guidelines
guidelines UI/UX Design Wireframing Creative briefs photography brief figma mockup Figma
Fondation Le Refuge
Website redesign for the Fondation Le Refuge
CIVIC AND SOCIAL ORGANIZATIONS
July 2023 - February 2024 (7 months)
Paris, France
The objectives: to modernize the image of the Fondation Le Refuge and simplify the user experience.

The work carried out: Redesign of the site including creation of web guidelines, UI design, no-code development of the website.

Results: a brighter web graphic charter in the colors of the 🏳️‍🌈, a simplified menu, clearer CTAs, more airy texts...
Visual identity UI/UX Design Webdesign Elementor Webdesign Developer No code development Brand design wordpress integration Web hosting Wireframing Tree structure User Experience User Interface Prototyping Layout of graphic elements
Parcelle 26
Creation of a sub-brand for the Parcelle 26 x Sébastien Ripari collab
AGRICULTURE
May 2023 - August 2023 (4 months)
Paris, France
Objective:
Adapt the Parcelle 26 graphic charter for the creation of a bottle that recalls the identity of the gastronomy consultant, Sébastien Ripari.

Deliverables:
Creation of logo, colors and delivery of label (front and back) for printing
Branding Brand design Branding & Identity color range Visual identity design Logo & Identity Print graphics label Packaging

Check out Elsa's experience

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MS Marketing management et digital
ESSEC Business school
2017
Master spécialisé dans le marketing et le marketing digital avec des cours divers comme : - Digital Marketing - Communication - Management Stratégique - Intercultural Marketing & Management - Management de Projet - Digital Lab - New Marketing Trends Laboratory Spécialisation : Chaire communication et stratégie de marque
Bachelor of Commerce
McGill University (Montreal, Canada)
2015
Bachelor de commerce avec majeure en Marketing et mineure en World Cinemas

Check out Elsa's education

Elsa Stern

Artistic Director ⎜Branding & UI Design

About Elsa

Let's create an identity specific to your need.

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