Freelancer profile translated to English.

Description

Passionate about digital and SEO, I help international companies design and implement tailor-made marketing projects. I combine technical expertise, strategic vision, and creativity to maximize the performance and impact of your online initiatives, while sharing my know-how with your teams.

My agency experience allowed me to work with diverse clients such as La Maison Louis Drucker (rattan furniture), Valoris Real Estate (real estate), CrediPro (finance), iDocteur (aesthetic medicine), Maison Casanova (real estate), and Aurys (finance), to name a few.

I also created my own video company, where I designed the sales funnel from scratch, worked with mid-range to high-end clients, and successfully optimized pricing. This experience allowed me to master the entire journey, from discovery to conversion.

Passionate about marketing (AKA the art of selling), I focus on placing your projects in the right place, at the right time. Expertise without visibility remains a passion, and visibility without strategy is not sustainable. My goal: to generate concrete, ROI-driven results by combining conversion funnels, a human approach, and active listening.

My strengths:

Fluent English (C1), ideal for managing international projects.

Based in Clermont-Ferrand, mobile in France and internationally.

100% freelance, adaptable, and available according to your needs.

Successful experience in transversal management and coordination of multidisciplinary teams.

International marketing and SEO expertise, with a comprehensive strategic vision.

Open to full remote and flexible collaborations.

Holistic approach to marketing: from SEO to content strategy, social media, and performance, for everything that can grow your business.

Industry field of expertise

Languages

English
Native or bilingual
French
Native or bilingual

Workplace preferences

Can work on-site

Clermont-Ferrand (up to 50km)

Laboratoires Théa
Website & Digital SEO Officer
PHARMACEUTICALS INDUSTRY
October 2024 - Today (1 year and 10 months)
Clermont-Ferrand, France
Development and deployment of global and international SEO strategies for multiple sites and over 10 subsidiaries.

Management and coordination of internal multidisciplinary teams and external SEO agencies.

Support and training of local teams on SEO best practices (technical, editorial, and analytical training).

Production of strategic recommendations, guidelines, and briefs for global and subsidiaries, with monitoring of online strategies and campaigns.

Supervision of content publication and optimization (Théa Eyecare, Théa Academy) and guarantee of performance, indexability, and consistency of digital projects.

Performance reporting and analysis: traffic, positioning, crawl, and KPI monitoring.

Marketing referent for the Mediahub tool: management of the run and operational monitoring of the solution.
SEO Strategy Training Content Marketing Strategic Recommendations Project Management
Elsa Vidéaste
Freelance Videographer
FILM AND AV
November 2023 - Today (2 years and 9 months)
Clermont-Ferrand, France
Client Acquisition & Relations: prospecting, sales management.
Digital Communication Strategy: development and deployment of tailor-made strategies for Instagram, Facebook, and Google Business Profile.
Branding & Visual Identity: creation of graphic charters, logos, print and digital materials (business cards, websites).
Web & SEO: management and updating of WordPress sites, local and technical SEO optimization to enhance visibility.
Professional Video Editing: creation of long-format edits (events, storytelling) with DaVinci Resolve, including color correction, LUTs, transitions, and titling.
Premium Customer Experience: attention to detail, active listening, and comprehensive end-to-end support.
Pricing & Upgrading: structuring premium offers and valuing expertise.
Digital Acquisition Strategy Content Marketing Digital Communication Customer Experience Sales Funnel
La Chaine Digitale
Community & Content Manager
ARCHITECTURE AND URBAN PLANNING
December 2022 - September 2024 (1 year and 9 months)
Lyon, France
SEO Content Creation: landing pages, white papers, high-value questionnaires
Creation and implementation of SEO-optimized content strategies
Social media performance audits (LinkedIn, Instagram)
Competitive and technological intelligence, e-reputation management, employee advocacy
Participation in cross-functional projects (inbound strategy, acquisition campaigns, newsletters)

The clients I worked with? La Maison Louis Drucker (rattan furniture), Valoris Real Estate (real estate), CrediPro (finance), iDocteur (aesthetic medicine), Maison Casanova (real estate), Aurys (finance), to name a few!
Content Marketing SEO Strategy Training Digital Communication Inbound Strategy