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Elsa M.EM

Elsa M.

Supermalter

Project Management | Communication | Events

€650/day
18 projects
Paris 4e Arrondissement, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Elsa

Hello and welcome to my profile! 👋

Marketing and communication project manager for almost 10 years, I support companies in structuring and deploying their marketing & communication strategy, from strategic thinking to operational activation.

👉My goal:
Structure your marketing actions, strengthen your communication, and generate concrete results.

👩‍💻My expertise:

🧠Development of 360° marketing and communication strategies:

*Market and positioning analysis:audit of the existing, competitive benchmarking, identification of opportunities, and clarification of the value proposition.

*Definition of a clear and actionable strategy:objectives, targets, key messages, prioritization of levers, and construction of an operational action plan.

*Online & offline communication plan:recommendation of channels, action planning, coordination of key moments and materials.

*Social media & content strategy:platform selection, editorial line, content formats, community management, and performance monitoring.

*Multichannel campaign management:design, implementation, and optimization of campaigns (branding, acquisition, loyalty) with KPI tracking.

📅Project Management
  • Project planning and coordination
  • Stakeholder management (internal and external)
  • Development and monitoring of the marketing and communication plan for each project
  • Budget, schedule, and resource management
  • Performance analysis and optimization recommendations
📣B2C / B2B Events
  • Design and organization of your B2C / B2B events
  • Logistics management and service provider coordination
  • Definition and implementation of the event communication and promotion plan (online & offline)
  • Event performance analysis and monitoring
Do you have a project or a need? Contact me.

See you soon! 😊
  • French

    Native or bilingual

  • Spanish

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris 4e Arrondissement (up to 10km)

Experience

  • Ministère des Armées
    Project Manager - DefInSpace Hackathon
    PUBLIC SECTOR
    August 2025 - June 2026 (10 months)
    Paris, France
    Organization, coordination, and overall management of the 4th edition of the Space Command's international hackathon, DefInSpace.

    Project Scoping & Management:
    • Definition of governance and coordination of different stakeholders (institutional, partners, local organizers).
    • Development of the retroplanning.
    Definition & Deployment of 360° Marketing & Communication Strategy:
    • Creation of visual identity in line with Art Direction.
    • Content production monitoring.
    • Website content management.
    • LinkedIn community management.
    • Press relations.
    Community Activation & Engagement:
    • Launching calls for applications.
    • Hosting webinars and bootcamps.
    • Supporting participants throughout the process.
    Sponsorship & Partnerships:
    • Prospecting, negotiation, and contracting.
    • Formalization of offers.
    • Follow-up with sponsors.
    Events:
    • Organization of the hackathon (in-person & digital).
    • Organization of the semi-finals in Paris.
    KPI Analysis and Monitoring
    • Development of the post-mortem report with KPIs.
    • Strategic recommendations for the next edition.
    Organization of the trip for the winners
    Project Management Communication Strategy Event Organization Sponsorship Strategy 360° Communication
  • RATP
    Project Manager
    TRANSPORTATION
    April 2025 - Today (1 year and 4 months)
    Paris, France
    VivaTechnology Trade Show
    • Support in organizing the RATP stand.
    • Contribution to the production of communication materials in collaboration with RATP teams.
    • Operational support during the trade show.

    The Digital Factory
    • Contribution to the communication strategy of The Digital Factory, in line with the Group's digital transformation challenges.
    • Production and coordination of communication materials (newsletters, presentations, posters, intranet content, etc.).
    • Organization and facilitation of the collective's key moments (plenaries, internal events, workshops, etc.).
    • Support for project teams in onboarding new employees (welcome kits, integration paths, dedicated internal communication).
    Digital Communication Communication Strategy Print Communication 360° Communication
  • Manpower France SAS
    Marketing Project Manager
    HUMAN RESOURCES
    November 2021 - August 2025 (3 years and 8 months)
    Nanterre, France
    • Propose, implement, and manage the candidate acquisition plan to meet recruitment needs, with a particular focus on key sectors such as aeronautics.
    • Propose, implement, and manage dedicated relationship plans for temporary employees.
    • Promote the evolution of the mobile application and new digital services available to candidates and temporary employees: website redesign with a launch planned for 2025, preparation for the redesign of the Mon Manpower mobile app journeys (2025-2027).
    • Develop online presence through local marketing, notably via Google Business Profiles.
    • Manage all Google Business Profiles for temporary employment agencies and recruitment firms (750 agencies): increase in average rating from 3.4 to 4.4/5, responses to reviews (approx. 700 reviews).
    • Develop strategic partnerships to offer new exclusive benefits to temporary employees (e.g., BlaBlaCar Daily to facilitate temporary worker mobility).
    • Develop and manage multichannel marketing campaigns: summer markets, back-to-school campaign, launch of the global huManpower campaign aimed at modernizing the brand image to meet the expectations of new generations.
    • Management of ancillary projects: steering, monitoring, coordination of various stakeholders.
    Communication Strategy Marketing Strategy Digital Marketing Project Management

Reviews

5.0

Out of 3 ratings

A

Amelie

Manpower France SAS

Several weeks project

-

Reviewed on 7/30/2025

For 4 years, Elsa has demonstrated her expertise, rigor, and commitment to Manpower's Marketing Department's structuring projects. She played a crucial role in preparing and launching our new website, managing our Google rating, automating our B2C relationship plan, and deploying new digital services. All these projects were carried out with seriousness and enthusiasm, in a dynamic of positive co-construction with the teams and with constant individual high standards.
A

Amelie

Manpower France SAS

Reviewed on 10/1/2024

I engaged Elsa for several projects as a Marketing Project Manager within Manpower France's Talent Marketing Department. Elsa contributed to the implementation of our marketing strategy, particularly through managing candidate acquisition campaigns, our temporary employee loyalty plan, and promoting the evolution of the mobile application and new digital services with the redesign of our website. Elsa is a committed individual who quickly grasped our company's key challenges. She demonstrates efficiency in the tasks assigned to her, while also being proactive and offering suggestions. Her dynamic personality and good interpersonal skills allow her to integrate easily into teams, fostering smooth and productive collaboration. I highly recommend Elsa for any team seeking an involved and proactive project manager.

Recommendations

Florent ChouvetFC
Sophie Blomet VerrierSB
FU
+2
Florent Chouvet and 4 other people have recommended Elsa

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Education

  • Master II Marketing
    Toulouse Business School
    2016
  • Dual Degree - Business Administration and Management
    Universidad de los Andes (Colombia)
    2016

Certifications

Skill set

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