Freelancer profile translated to English.

Description

With over 10 years of experience in business development, recruitment, team management, and project management, I support companies looking to launch and structure their sales activities. I intervene on challenges related to reaching and exceeding the early adopters stage, developing new markets, launching new SaaS offers, or implementing an indirect model.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Spanish
Conversational
Portuguese
Conversational

Workplace preferences

Can work on-site

Bayonne (up to 50km)

Alchimie
VP Sales and Marketing
SOFTWARE PUBLISHING
July 2023 - June 2025 (1 year and 11 months)
Paris, France
- Sales Strategy:
• Definition of the sales strategy, in direct and indirect sales, and revenue forecasts
• Recruitment of the French sales team (4 people), management of the Spanish sales team (2 people) and coordination with the German sales team (2 people)
- Marketing:
• Market analysis, identification of industries and verticals to target, and implementation of an inbound and outbound strategy
• Coordination of 3 service providers for the definition and execution of the inbound strategy (SEO semantic cocoon, Google Ads, LinkedIn posts, LinkedIn Ads, blog, white papers, media outreach, videos, website migration and redesign…)
- Client Support:
• Definition of an onboarding and loyalty strategy
• Implementation and management of B2B support activities
Sales Strategy Inbound Marketing Team Management B2B Prospecting Technical Project Management
MiTrust
Head of Sales and Partnerships France
SOFTWARE PUBLISHING
September 2019 - July 2023 (3 years and 10 months)
Neuilly-sur-Seine, France
- Launch of sales activities (0 to 600k€):
• Definition of the sales strategy, in direct and indirect sales, and revenue forecasts
• Definition of the sales pitch ("must have" vs. "nice to have")
• Creation and updating of sales materials, and implementation of automation and sales tracking tools
• Market analysis, choice of industries and verticals to target, and implementation of an outbound strategy
• Recruitment and training of Sales Development Representatives
- Client Support:
• Formalization of needs and project scoping
• Construction of the project methodology and project management and customer success management activities
Business Analysis Sales Strategy B2B Prospecting Technical Project Management Team Management