Freelancer profile translated to English.
Back to original languageAbout Elsa
I help you establish a captivating online presence that builds your confidence and attracts clients.
Together, we will design a communication strategy that supports your vision and business objectives.
I offer:
- Custom WordPress website creation or redesign with the Elementor Pro visual builder
- Web graphics for Social Media
- WordPress / SEO / Digital Marketing Coaching
- Copywriting
- Setup of Emailing Service and Automation (Newsletters, Sales Funnels, etc.)
- Setup of a Notion.so project management system (client area, internal communication, etc.)
To see my client reviews > Feel free to ask for recommendations!
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French
Native or bilingual
English
Native or bilingual
Indonesian
Fluent
Remote only
Primarily works remotely
Experience
- My Digital BoostFreelance Digital Marketing MontpellierTELECOMMUNICATIONSJune 2021 - Today (5 years)Montpellier, France32 clients in 2023/245 digital marketing workshops/trainings+1300 YouTube subscribers18 Google 5* ReviewsAchievements:- WordPress and Elementor no-code website design- Creation and facilitation of workshops or training sessions: SEO, WordPress, Elementor, Canva, ChatGPT, Social Media, MailerLite- Marketing automation services, copywriting- Global Communications Manager & Marketing Strategist
- A4 éditionsSEO ConsultantOctober 2020 - Today (5 years and 8 months)Angers, France> Site Diagnosis
- Website audit from a technical, semantic, and positioning analysis perspective
- Competitor benchmarking
- Recommendations proposed to improve a site's natural referencing > Implementation of customized SEO strategies
- Adaptation of the site structure based on keyword research and user intent
- Definition of content to be optimized or created to generate organic traffic
- Development of an internal linking strategy, semantic cocoon, and link building
- Management of communication with the developer for the technical aspects > Results monitoring
- Using SEO tools (SEM rush, Majestic, Screaming Frog…); web analytics (Google Analytics, Google Search Console, Data Studio…); and reporting
- Analysis of implemented actions (monitoring indexing, positioning, traffic, link building…)
- Adjustments and optimization of actions > Training & creation of resources for clients
- Understanding SEO basics
- SEO-optimized writing & conversion rate optimization
- Outreach email templates
- Data Studio template for performance tracking > Management of the agency's website redesign
- Website redesign following a comprehensive SEO audit
- Deployment of the SEO strategy (on-page, off-site)
- Content writing
- Development testing in collaboration with the web developer
- SEO ConsultanteSEO ConsultantOctober 2019 - Today (6 years and 8 months)France- Website audit and recommendations related to performance to improve site positioning and increase associated traffic and revenue- Technical audits of websites and creation of task lists to correct concerned elements- Keyword research and list of targeted key phrases to improve page-by-page referencing- Competitor research and analysis- Identify market opportunities based on search intent, competitors, backlink profiles- Analyze site structure to propose improvements, particularly regarding navigation, design, conversion, and internal linking to enhance conversion rates and user experience- Define a content strategy to optimize metadata and content on pages using targeted keywords to improve referencing- Analytical monitoring and report creation to inform clients of their progress, including defining objective tracking to measure SEO ROI- Execution of PPC (pay-per-click) campaigns- Use of SEO analysis and research tools (Google Analytics, Google Search Console, Ahrefs, SEMRush, Buzzsumo)
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Education
- Master's degree International Business, Project management & E marketingUniversity of Avignon and Pays de Vaucluse2014Master's degree International Business, Project management & E marketing
- Bachelor's degree, Law- Economics- Management, Service Engineering - Tourism trackUniversity of Angers ESTHUA Tourism and Culture2011Licence, Droit- Economie- Gestion, Ingénierie des services- parcours Tourisme