EDFreelancer profile translated to English.
Back to original languageAbout Elsa
Videographer in Paris, I create impactful video content to boost brands' digital presence (social media, advertising campaigns, video podcasts, short formats like TikTok, Reels, YouTube...). With over 5 years of experience, I support VSEs/SMEs, agencies, and creators through all stages of the process: creative conception, storyboarding, shooting, and editing for each platform.
My strength? A perfect mastery of social and advertising codes, professional tools (Premiere Pro, After Effects, Canva, Final Cut…), an efficient workflow, and a results-oriented approach (engagement, conversion, brand awareness).
Examples of work:
- Production of commercials (website/online store) for SMEs in the wine industry → +40% engagement
- Creation of 80+ shorts for social media (Instagram, Facebook, Tiktok, LinkedIn): performance for one video: views + 500K views + sharing rate x5
Why choose my profile?
- Adaptability to any sector and budget
- Advice on distribution strategy and storytelling
- Professional equipment and fast delivery in all formats
Let's discuss your project for a tailor-made video!
French
Native or bilingual
English
Native or bilingual
Spanish
Conversational
Can work on-site
Paris (up to 50km)
Experience
- AveineVideographer & DirectorWINE AND SPIRITSApril 2025 - June 2025 (2 months)Paris, FranceComplete creation of a premium video for the Aveine technological aeratorFull project management for Aveine, a connected wine aerator brand, as part of their premium repositioning.Responsibility for the entire chain: script conception, pre-production management (scouting, organization, planning), directing the shoot, production, post-production (editing, color grading, sound design, professional voice-over, and motion graphics).Objectives: clearly and pedagogically explain the product's functionality, enhance the brand's high-end image, and support conversion on the website and online store.Production of a 1-minute video (horizontal format, web and e-commerce), showcasing the practical use of the product, with user-benefit-oriented storytelling.Results:Strengthened Aveine's premium perception and supported brand repositioning.Key tool for product demonstration, education, and online sales.
- Hook AgencySocial Media Content CreationCONSULTING AND AUDITSDecember 2024 - February 2025 (2 months)Paris, FranceCreation of 14 videos (30s-1min) for LinkedIn to engage the co-founders' audience, increase brand visibility, and showcase brand employability on social networks.Management of crucial video creation stages from pre-production to final delivery.Pre-production:
- Concept development
- Scriptwriting
- Management of material needs for shoots
Production:- Shoot management
- Staging
- Talent management (brand employees)
- Video and audio capture
Post-production:- Rushes and assembly
- Editing
- Subtitling
- Sharing and organization of video content
- Creation of a TV Hook logo to enhance your video image
As a bonus, some photos taken during a shoot to harmonize team content and the setup of a Notion page to track the project and facilitate coordination.Result:Average performance of content created and posted between 60K impressions and 500K impressions after one week. - The MoneytizerContent & Social Media ManagerTECHJanuary 2022 - May 2023 (1 year and 4 months)Boulogne-Billancourt, FranceDevelopment and execution of content strategies:
- Production of high-quality written and visual content for LinkedIn, Meta, YouTube & TikTok in an international market
- Social media management and animation
- Creation, management, and optimization of a YouTube channel (educational and commercial content)
- Deployment of technical SEO and optimized content strategies
- Management and optimization of advertising campaigns with a budget of €25K (Google Ads, Meta Ads)
Results:- Increased engagement and organic reach on social media (+163% profile visits in 1 year and +10,000 views in one year on YouTube)
- Doubled SEO traffic in one year through a high-performing content strategy
- Optimization of advertising campaigns with improved conversion rates
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Education
- Master of International StudiesLund University School of Economics and Management2024Master, International marketing and strategic branding
- Bachelor of Business & Bachelor of Artsemlyon business school2022Bachelor of Business Administration - BBA, Management