Elodie Trouillet

The Banner is a global, independent creative agency specialised in brand experience and event marketing. Founded by OBO, ubi bene & Double 2 and with offices in London & Paris. We help brands bring their stories to life and their communities together, through experience and content-led campaigns that resonate in and with culture. #boldertogether Key clients include : adidas, Airbnb, Armani, Audi, Balenciaga, Burberry, Cartier, Facebook, Farfetch, Gucci, Häagen-Dazs, HP, IKEA, Lacoste, L'Oréal Paris, LVMH, Netflix, Orange, Paris 2024, Perrier, Porsche, Seat, The Walt Disney Company, Ville de Paris...

MAIN CLIENT: ADIDAS FRANCE SOME ACHIEVEMENTS:

- Creation of the largest urban running community: adidas Runners: + 60,000 runners in Paris, national media coverage (TF1, France 3, France 2,...)

and vertical (l'Equipe, Running Heroes,...)

- Future Arena for the launch of Euro 2016. Over 250 international press mentions including TF1 news, BBC Sport (UK), Mail Online (UK), Spiegel Online (Ger.),...

- Relaunch of Predator footwear

- Activation "#allin or nothing" for the 2014 World Cup - destruction of the Knysna bus (over 300 print, TV, and radio mentions in less than 48 hours)

- "The most beautiful gym in the world" at the Grand Palais for Reebok (adidas group)

- Visit of Derrick Rose (NBA player - Chicago Bulls) to Paris in 2013

- Launch of the French Rugby team jerseys (2013),

- Launch of Boost new running technology,

- Return of French athletes from the 2012 Olympic Games,

- Roland Garros 2012, 2013, and 2014 (adidas activation and hospitality)

OTHER CLIENTS: Airbnb, Paris City Hall, Electrolux,...

SOME AWARDS AND DISTINCTIONS:

Sporsora Award 2016 in the Marketing Strategy category for a sports industry player for the adidas Future Arena activation

Event Communication Award in the General Public Communication Event System category at the Grand Prix Stratégies de la communication événementielle 2015 for the adidas Boost Energy League activation

Sports Event Award 2014 at the European Best Event Award (EuBEA) for the adidas activation - World Cup - #allin or Nothing (Destruction of the Bus of Shame).

Le Prix du Raffut 2014 (General Public Event Award) for the adidas campaign - World Cup - #allin or Nothing (Destruction of the Bus of Shame)

Global Communication Strategy Award at the Prix Amaury / Stratégies du Sport 2012 for the adidas campaign - all bleus

MISSIONS

- Management and Coordination of a client portfolio (Danone, Kia Motors, France Galop, Intersnack)

- Management and Coordination of production and creation within projects

- Design and creation of 360° activations with an event focus

ACHIEVEMENTS:

- Danone France brand campaign,

- Launch of the Kia Cee'd car (Kia Motors),

- Monster Munch special operations,

- Response to a call for tender - France Galop annual campaign

- Response to a call for tender - Launch of new Activia formats (Danone),