About Elodie
French
Native or bilingual
English
Fluent
Spanish
Conversational
Experience
- DisneyProduct OwnerENTERTAINMENT AND LEISURESeptember 2023 - January 2025 (1 year and 4 months)Paris, FranceE-commerce Department, technical migration project and definition of new ticket purchase funnels. Objective: generate sustainable revenue growth, improve time to market to expand the product range.Strategy:o Co-construction of the product vision in alignment with business and strategic stakes.o Definition of the product strategy, ensuring it meets user and business needs.o Construction of the product roadmap: prioritization and planning of features.Design / Discovery:o Gather business needs, identify user needs and problems in collaboration with Analytics and UX UI designers to design and launch new features.o Design solutions with the product team.Execution / Delivery:o Backlog management and prioritization (WSJF method) in line with the product vision.o Monitoring deployment, measuring the impact of delivered features.Result: +14% visits on the Ticket purchase funnel. Increase in sales for certain products highlighted in the funnel.
- BNP Paribas & Hello BankProduct OwnerBANKING AND INSURANCEJanuary 2023 - September 2023 (8 months)Paris, FranceDigital Expertise Center, management of digital web and app journeys related to cards and options. Objective: design and evolve digital journeys and products to maximize customer satisfaction and improve Net Banking Income. Products: Virtual Card, Digitalized PIN, Non-customer PRO Space.Strategy:o Definition of the product strategy, ensuring it meets user and business needs.o Construction of the product roadmap: prioritization and planning of features.o Definition of KPIs and associated dashboards.Design / Discovery:o Analysis of journeys with the digital performance team (market research, benchmarking).o Identification of user needs and problems in collaboration with the digital performance team.o Design solutions with the product team.Execution / Delivery:o Backlog management and prioritization in line with the product vision.o Support for commercial launch, coordination of integration teams for journey publication, daily performance analysis.
- RATPDigital Project Manager and OrganizationTRANSPORTATIONJanuary 2022 - Today (4 years and 5 months)Paris, Franceo AMOA for digital projects (CRM evolution, quality monitoring, BI) from project scoping to change management (projects managed in V-cycle and agile mode).o Consulting on project methodology and organization (AMOA team of 4 people).o Reorganization of team activities: implementation of a prioritization and task management tool (Trello).o Establishment of internal and external committees (and associated project support): internal team meetings, publisher and business project committees (application of agile committee methodology).o Modeling of functional and organizational processes: project management, deployment, quality, maintenance in operational condition.o Introduction to agile methodology: training, creation of a guide, and practical application.
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Education
- Master Grande EcoleEM Strasbourg Business School2013
Certifications
- Certification Maîtrise de la qualité en projet webOpquast2022