About Elodie
French
Native or bilingual
English
Fluent
Italian
Fluent
Experience
- Groupe Le Monde - Publicité Mode & LuxeBrand Content Project ManagerPRESS AND MEDIASeptember 2019 - November 2020 (1 year and 3 months)Paris, FranceSupporting brands in their media and influence strategy; 360° Storytelling: Defining concepts for fashion, luxury, and tourism advertisers; Editorial content production: Ensuring the relevance of formats in response to the editorial line; Briefing journalists, graphic designers, and developers for the creation of various advertising campaigns; Coordination of digital operations (content, visuals, videos, monitoring of shooting sessions); Editorial and marketing coordination with various media, creative, and influencer agencies.
- Paul SmithPress Relations & Digital Communication OfficerFASHION AND COSMETICSMay 2018 - October 2019 (1 year and 5 months)Paris, FranceEstablishing the French press strategy; Pitching editorial content to the media; Supervising photo shoots; Monitoring digital content on social networks; Increasing brand awareness and visibility; Representation and organization of press events and brand events (25th anniversary of the Raspail boutique, vernissages, collaborations, capsule collections, Paris Fashion Week); Organizing PFW fashion shows in Paris: managing guest lists and seating; Strengthening relationships with influencers; Creating press coverage books for France and Europe to analyze press impact and value; Monitoring fashion trends and competitive landscape.
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Education
- MBA Communication & Event ManagementESG2018