Elodie N., Strategic planning / Brand image strategy / CR

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Description

The most beautiful stories have meaning.

Meaning for brands, connecting their story, their values, and their promise.

Meaning for those who listen, read, watch.

Meaning in a changing world, where uses evolve and expectations clash.

Telling stories with accuracy creates long-term impact.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km)

THE CALLING (CDI)
Senior Strategic Planner Agency
LUXURY GOODS
March 2025 - August 2025 (5 months)
Paris, France
Strategic recommendation, trend research and foresight, talks, ideation and creative concept writing, iconographic monitoring, market research, development of monitoring tools, Clients: Coty, Nicolas Feuillatte, L'Oréal, Clarins, La Martiniquaise-Bardinet
Conception rédaction Planning stratégique Retail design Storytelling de marque Brand content
LA CHOSE (CDI)
Strategic Planner
CONSULTING AND AUDITS
April 2022 - March 2025 (2 years and 11 months)
Paris, France
Strategic recommendation, Insight research, brand positioning and platform, creative brief, copywriting, photographic monitoring and writing research, benchmark.
Beauty account lead: Client relations, opportunity research, team management of 3 people.
Clients: A-derma - Lierac - Phyto - Générale d’Optique - AG2R La Mondiale - Monnaie de Paris - New Business.
L.O.V.E Agency (CDI)
Image and Creation Manager
March 2018 - April 2022 (4 years and 1 month)
Paris, France
Strategic planning and insights, copywriting, brand identity and strategies, project coordination (production and post-production), iconographic monitoring, benchmark, trend and scenario research.
Clients: Dior - Uriage - Puig - Coty - Jaguar - Olay - Bioeffect - Balmain Jewelry - Chaumet - New business etc.

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Signup to reveal

M1 Information - Communication
Université Capitole Toulouse
2017
M1 Information - Communication
L3 Management Marketing Track
IAE Toulouse
2016
L3 Gestion parcours Marketing

Check out Elodie's education

Marketing Consultant