Freelancer profile translated to English.
Back to original languageAbout Elodie
Hello! Within the Parisian startup Target2Sell, I was able to build a DATA consulting department to support our clients in their e-commerce strategy and digital transformation. In this context, I carried out numerous data analyses for major clients (Cartier, Sephora, Auchan, Cultura, Histoiredor, Vertbaudet, etc.) with the aim of presenting relevant business insights to aid decision-making and improve conversion rates.
As a freelance Data Analyst Insight, I can help you make sense of your figures, create clear dashboards to monitor your KPIs and define your priorities, and build tools accessible to all your teams.
Do not hesitate to contact me!
French
Native or bilingual
English
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- target2sellData Insight ManagerE-COMMERCEOctober 2019 - April 2020 (6 months)Paris, France- Targeted data analysis on customer behavior and e-commerce strategy consulting (Cartier, Sephora, Etam, Galeries Lafayette, Yves Rocher etc.)- Reporting management and performance indicator tracking- Client support in AB Test situations (data analysis per visitor and per sector)- Optimization and adjustment of recommendation and product sorting algorithms adapted to client business needs
- target2sellLead Data AnalystE-COMMERCESeptember 2018 - September 2019 (1 year)Paris, France- Study of predictive recommendation algorithm results and consideration of KPI optimization strategies- Optimization of algorithms and predictive models- Implementation of new reporting
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Education
- Master Innovation and Data ScienceUniversité Paris Saclay2019- Modélisation économétrique et statistique - Analyse marketing à partir de bases de données - Utilisation de plateformes Big Data et outils cloud - Formation aux outils de data visualisation - Sensibilisation aux outils quantitatifs du Big data
- Double Bachelor's Degrees in Mathematics and EconomicsUniversité Paris Saclay2017