About Elodie
French
Native or bilingual
English
Fluent
Spanish
Basic
Experience
- ComeloFounderNovember 2025 - Today (7 months)Montaigu, FrancePart-time marketing and communication resource for executives who want to structure and boost their marketing without hiring internally. Much more than a service provider, I integrate into your team as a strategic and operational support to: Attract more clients and increase your visibility, Retain and turn your clients into ambassadors, Structure and professionalize the company's marketing.
- DB SchenkerMarketing Automation ManagerLOGISTICS AND SUPPLY CHAINApril 2023 - October 2025 (2 years and 6 months)Pays de la Loire, FranceWithin the international Digital Marketing competence center:• Animation and coordination of a community of 120 users of our Marketing Automation tool, Eloqua (Oracle), located around the globe.• Definition of governance rules and access management.• Creation of European and global digital campaigns to generate brand awareness for DB Schenker and leads.• Sharing of best practices in marketing automation and lead nurturing.• Definition of standardized templates and workflows to increase the efficiency of marketing actions.• User trainings: transition to Eloqua Redwood.• Deployment and optimization of automation scenarios in several markets (push emails, nurturing, A/B testing, etc.).• Training, support, and operational assistance to local teams on Eloqua, as a Subject Matter Expert.• Creation of dynamic PowerBI reports, analysis of overall performance, monitoring of flows, and continuous improvement of automated workflows.• Coordination of the Eloqua development roadmap, in relation with the application manager and the specialist agency.
- DB SchenkerMarketing Automation SpecialistTRANSPORTATIONJanuary 2020 - March 2023 (3 years and 2 months)Montaigu, FranceWithin the European competence center (Digital Marketing and Marketing Automation), I collaborated with an international team of experts in their field to optimize marketing campaigns and internal communication at local (16 European countries) and European levels:• Onboarding of 16 European countries into the single tool: Eloqua (Oracle). Initial training program, support for data migration, implementation of new standards.• Creation of European and local digital campaigns to generate brand awareness for DB Schenker and leads.• Sharing of marketing automation best practices. Definition of templates to increase the efficiency of marketing actions.• Deployment and optimization of email scenarios in several markets.• Training, support, and operational assistance to local teams on Eloqua.• Support for the distribution of internal communication emails at local and European levels.
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Education
- LicenseEcole de Gestion et de Commerce de la Vendée2010Licence