Freelancer profile translated to English.
Back to original languageAbout Elodie
Hello,
đ Digital Project Manager, Web Marketing and E-commerce Consultant, I support companies, brands, and entrepreneurs in developing their online visibility, acquisition, and performance.
With nearly 8 years of experience in various sectors (fashion, agri-food, tableware, e-commerce...), I offer a strategic, operational, and results-oriented approach.
My versatile profile allows me to handle diverse missions with a 360° view of digital:
đïž Digital Project Management: creation, redesign, and migration of showcase or e-commerce websites, coordination of service providers, schedule management, testing, and deliverable oversight.
đ E-commerce & Webmastering: Shopify, WordPress, Magento, web merchandising, content updates, user journey optimization, and technical developments.
đ Marketing & Acquisition Strategy: action plans, quick wins, traffic improvement, conversion optimization, and KPI enhancement.
đ SEO & Content: audits, site structure, recommendations, optimized copywriting, internal linking, and netlinking.
đ CRM & Email Marketing: campaigns, templates, editorial calendars, automated workflows, segmentation, and recommendations. Klaviyo certified.
đŻ Social Ads: acquisition campaigns, conversion campaigns, retargeting, drive-to-store, and A/B testing.
đ€ I help my clients clarify their priorities, structure their projects, and move forward effectively with reliable, clear, and concrete support.
Accustomed to working with diverse profiles (marketing departments, founders, agencies, developers, creative teams...), I quickly adapt to the context and challenges of each mission.
đ I work in French, English, and Portuguese, and I also have professional proficiency in Spanish and Japanese.
đ© Are you looking for a versatile digital project manager capable of leading, advising, and implementing? Let's discuss your project!
See you soon,
Elodie
French
Native or bilingual
English
Fluent
Portuguese
Native or bilingual
Spanish
Conversational
Japanese
Conversational
Can work on-site
Paris (up to 50km)
Experience
- TAMARA AgencySenior Shopify Project ManagerE-COMMERCEMarch 2025 - Today (1 year and 3 months)Paris, France
- **Shopify Project Management**: Coordination of client projects from brief to delivery, needs assessment, UX/UI recommendations, schedule management, task prioritization, deadline, and deliverable tracking.
- **Stakeholder Coordination**: Communication with clients, creative teams, developers, and external service providers.
- **Client Consulting**: Support in strategic decisions, user journey optimization, and proposing suitable solutions, training.
- **Quality Management**: Verification of deliverable compliance, brand identity adherence, and continuous project improvement.
- **CRM & Marketing Automation on Klaviyo**: Creation of email campaigns, setup of automated flows, and CRM strategy advice - Certified Klaviyo Expert
- DEGRENNEDigital Project ManagerRETAIL (SMALL BUSINESS)December 2021 - Today (4 years and 6 months)Paris, France
- E-commerce Management with Magento and Shopify(website creation with web agency, web merchandising, UX and UI design)
- Traffic Management(Google Analytics/GA4, management of a SEA and SEO agency)
- A/B testing (AB Tasty)
- Marketplace Management(Shopping feed & Mirakl)
- Project Management(omnichannel gift cards, technical agency change, Magento EOL, migration from Magento to Shopify...)
- PAUL & JOEDigital Marketing and Communication ManagerFASHION AND COSMETICSSeptember 2020 - December 2021 (1 year and 3 months)Paris, France
- E-commerce Management with Shopify(website creation with web agency, web merchandising, product description writing, customer service, commercial calendar, UX and UI design)
- Traffic Management(Google Analytics)
- SEA(Google Adwords & Shopping)
- Social Ads(Conversion campaigns, Retargeting, drive to store, A/B testing of media and messages)
- CRM with Mailchimp(Average newsletter open rate: 32%)
- Community Management(Instagram: +1500 followers per month, engagement rate: 1%)
- Event Management(fashion show organization)
- PR(Management of two press offices in Paris and London)
- Project Management(website redesign, blog creation, collection management in collaboration with Uniqlo)
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Education
- Master 2 (M2), Digital Marketing and E-businessINSEEC MSc & MBA2018Master 2 (M2), Marketing digital et E-business
- Master 1, Fashion Communication ManagerMOD'SPE Paris2017Master 1, Responsable communication mode