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Elliot PadfieldEP

Elliot Padfield

Growth Marketing & GTM Lead

€463/day
London, GB
3-7 years

Average response time: 1 hour

About Elliot

I'm Elliot, a growth marketer & GTM strategist. Most of my experience is with early-stage & hyper-growth companies where I can leverage my expertise across an organisation. I work just as well at a strategic level assisting founders & org leads as getting my hands dirty by meeting users and testing acqusition channels.

I've worked with nearly every marketing channel around although my real specialisms include social (particularly for the under 30 demo), community building, & direct mail.
  • English

    Native or bilingual

  • French

    Basic

Can work on-site
London (up to 50km)

Experience

  • Freelance
    Growth & Social Media Consultant
    March 2020 - Today (6 years and 3 months)
    • Advised and collaborated with 20+ clients, including Wix, NFL Social Lab, Unicoin, and ADHD UK, on comprehensive growth, go-to-market, and social media strategies.
    • Utilized diverse engagement structures, from short-term sprints to embedding myself as a temporary Head of Growth, consistently delivering measurable outcomes across a broad spectrum of industries.
    • Leveraged deep social media expertise, particularly in TikTok, to craft and implement tailored strategies, content, and processes for diverse clients, ranging from solo public figures to Fortune 500 companies.
  • FinesseWear
    Head of Growth
    February 2021 - January 2022 (11 months)
    • Solely directed marketing, customer acquisition, and end-to-end revenue growth for FinesseWear, a creator-led DTC clothing and jewelry startup founded by TikTok influencer Nick Jackson.
    • Under my leadership the company grew revenue 350% YoY, built a TikTok following of over 200k, & an Instagram following of over 100k.
  • Precision Mailing
    Interim President
    March 2020 - March 2021 (1 year)
    • Initiated transformative changes at Precision Mailing, a 30-year-established printing and direct mail processing facility, resulting in a substantial 120% revenue increase despite pandemic challenges.
    • Diversified services by nurturing channel partnerships and expanding into printing, 3PL/parcel fulfillment, and marketing consulting, amplifying the company's market presence.
    • Led the processing of over 1 million mail pieces for diverse clientele, including health insurers, nonprofits, and political candidates.
    • Overhauled team structures and processes, cultivating strong leaders within the organization, leading to a successful business turnaround and subsequent acquisition by a consortium of private investors in 2021.

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Education

  • LLB
    Open University

Skill set

Categories