Ellen Chabal

I had the pleasure of supporting E.Leclerc in modernizing their digital communication. My mission focused on the global redesign of their national newsletter templates, combining performance with a new visual identity. In parallel, I designed landing pages dedicated to the brand's commitments, highlighting their driving role in the ecological transition and decarbonization. A fascinating project where design serves responsible communication.

In collaboration with the communication agency Bronson, I supported Twins, a major player in wine trading in Bordeaux, in the complete overhaul of its visual strategy on social media. My intervention focused on modernizing their digital brand image and creating a custom template ecosystem. The goal: to offer Twins a social media presence worthy of its expertise, combining Bordeaux elegance with contemporary dynamism.

As a freelance creative for the house of **Guerlain**, I support the brand in deploying its digital campaigns internationally. My role is to adapt Guerlain's prestigious universe to the specificities of its retail and media partners (Sephora, Nocibé, Marionnaud, Incenza, as well as Elle and Madame Figaro). From the design of elegant newsletters to the creation of web banners and digital catalogs, I ensure that each visual enhances the brand's identity while optimizing commercial impact with each retailer.