Elise Rensonnet

Social media management (TikTok, Instagram, Facebook): content creation, strategy, and performance analysis.

Newsletter design and sending (email marketing).

Website and e-commerce management: updates, product listings, customer journey optimization.

Definition and implementation of marketing and brand image strategy.

Participation in product design and development of launch campaigns.

Graphic creation for major brands (e.g., Décathlon), respecting existing guidelines and proposing creative and impactful visuals.

Design and production of digital content (posts, banners, social media campaigns) adapted to different platforms and audiences.

Animation of GIFs and animated visuals to energize communication and enhance user engagement.

Proficiency in graphic creation tools (Adobe Creative Suite: Photoshop, Illustrator, After Effects…) and a strong sense of visual aesthetics.

Ability to work in demanding environments with rigor, creativity, and respect for deadlines.

Creation of complete art directions: logo design, development of graphic guidelines, and creation of coherent and impactful visual identities, adapted to the values and personality of each brand.

Production of applied branding materials: adapting the visual identity to vehicle wraps, signage, advertising materials, and other on-site elements, ensuring consistent and professional communication.

Graphic design and adaptation of brand image across various print and digital media: brochures, posters, banners, social media, websites, to ensure a strong and recognizable brand experience.

Coordination and management of visual projects from start to finish, from concept definition to delivery, respecting deadlines and optimizing visual impact.

Creative and trend monitoring to propose innovative and differentiating solutions while respecting the brand's DNA.