About Captain
- Defining a coherent and effective social media strategy
- Creating high-value content (branding, engagement, conversion)
- Managing and engaging social media platforms
- Analyzing performance and continuous optimization
French
Native or bilingual
English
Fluent
Experience
- CAPTAIN COMMUNITYFreelance Social Media ManagerSOCIAL NETWORKSJanuary 2025 - Today (1 year and 5 months)Paris, FranceIn a saturated digital environment, a mere presence is no longer enough.I help you transform your social networks into a genuine lever for growth, visibility, and acquisition.Through CAPTAIN COMMUNITY, I support brands, entrepreneurs, and SMEs in building a clear, coherent, and results-oriented social media strategy.My approach:
- Define a strong and differentiating positioning
- Design an editorial strategy aligned with your business objectives
- Produce high-value-added content (branding, engagement, conversion)
- Monitor and optimize your performance through continuous KPI analysis
My role is not limited to publishing content. I structure, optimize, and develop your digital presence so that it concretely serves your growth.Together, let's make your communication a strategic asset 💙 - La Barbe de PapaSocial Media ManagerAugust 2022 - October 2023 (1 year and 2 months)Toulouges, FranceAs part of my Master's degree in Advertising Strategy and Digital Communication, I held the position of Social Media Manager on a work-study basis at La Barbe de Papa, a brand recognized in the premium men's grooming universe.Objective: to strengthen digital visibility and develop local customer engagement.My responsibilities:• Definition and implementation of the social media strategy• Content creation (posts, stories, promotional visuals)• Daily management of social networks• Highlighting services, offers, and commercial key moments• E-reputation management and community interaction• Performance analysis and optimization recommendationsThis work-study experience allowed me to:✔️ Apply digital advertising strategies✔️ Work on brand image and its premium positioning✔️ Combine creativity, editorial coherence, and business objectives✔️ Understand the impact of digital on point-of-sale performanceA decisive field experience in my specialization in digital communication and brand strategy.
- R Power FranceCommunity ManagerOctober 2021 - August 2022 (10 months)Toulouges, FranceAs part of my Master's degree in Communication, I held the position of Community Manager on a work-study basis at R Power France, a company specializing in the development of solar energy projects.Objective: to develop the company's digital visibility and promote its expertise in the renewable energy sector.My responsibilities:• Development and structuring of the social media strategy• Creation of educational and informative content• Simplification of technical subjects related to photovoltaics• Management of professional social networks• Sectoral watch and competitive analysis• Performance monitoring and reportingThis experience allowed me to:✔️ Adapt my communication to a B2B audience✔️ Transform technical subjects into accessible content✔️ Understand the strategic challenges of a fast-growing sector✔️ Develop an analytical vision of digital performance
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Education
- Master 2 européen en communication spécialité stratégies publicitaires et communication numériqueENACO, First Online Business School2023Master 2 Européen Stratégies publicitaires et communication numérique
- Bachelor Européen Communication digitaleENACO, First Online Business School2020Bachelor Europeen Communication digitale
Certifications
- RNCP Level 7 Title (Master's Degree) European Master 2 in Communication, specializing in Advertising Strategies and Digital CommunicationFEDE - European Federation of Schools2023