Elise Bathiat

Definition, planning and deployment of the 360° communication strategy by country (commercial operations, brand campaigns, new brand platform - May 2021 -, CSR communication)

Coordination of the communication plan to ensure perfect 360° execution by all marketing & communication teams offline, online & creative

Identification of opportunities to increase brand awareness

Development and management of the 360 Communication budget

Worldwide scope.

Creation, structuring and management of the 360 Project Communication team

Strategic recommendations for media and off-media communication

Marketing studies (brand platform, market analysis,...)

Implementation and monitoring of campaigns (media buying, monitoring of the creation of supports, management of service providers and schedules, analysis and post-campaign lessons)

Management and development of a portfolio of clients (leboncoin, Smerep, UMC, Spootnik,...)

Control, analysis and recommendations of actions taken and to be taken

Participation in the implementation of the strategy and optimization of client investments

Coordination of production teams: guarantor of the progress and quality of projects and media campaigns

Creative Business Consulting Agency

NellyRodi is a consulting company in innovation and creation. Based in Paris, Tokyo and New York, it is a global reference in foresight applied to the fashion, beauty, home and service industries. Our business is illustrated by the understanding of the era, sectoral dynamics, and qualified and quantified data. We support brands, investment funds, collective organizations in their creative, business, strategic, marketing, product and digital development.

“Anticipate to innovate”

Personal universe (Travel, Fashion, Jewelry, Leisure, Retail, Food & Beverage, Beauty, Perfumes…)

Home universe (Decoration)