About Elisa
French
Native or bilingual
English
Fluent
Experience
- LEMAIRESocial Media ManagerLUXURY GOODSSeptember 2024 - Today (1 year and 11 months)Paris, FranceDefinition and management of the Social Media strategy aligned with LEMAIRE's key events. Coordination with the Image team for asset needs and creative briefs. Creation and management of the editorial calendar in line with the global calendar. Supervision of local agencies for deployment in Asia. Management of paid social campaigns: budget, objectives, content, targeting. KPI monitoring and reporting. Implementation of new tools and platforms.
- FreelanceCommunication ConsultantLUXURY GOODSMay 2025 - Today (1 year and 3 months)Paris, FranceCommunication audits and competitive benchmarks Development and implementation of multichannel communication strategies SEO optimization (tags, meta descriptions, internal linking) Artistic direction for social media Content design and writing
- SézaneSocial Media & Content Project ManagerFASHION AND COSMETICSSeptember 2022 - September 2024 (2 years)Paris, France- Write the editorial calendar based on the commercial schedule and highlights- Write briefs and oversee the creation, production, and publication of video content- Monitor performance: report and analyze KPIs- Lead the paid media strategy with dedicated teams- Create inter-team processes and rituals
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Education
- Master in Fashion CommunicationMod'Art2020Master en communication de la mode
- Bachelor's degree in Information and Communication SciencesUniversity of Avignon2017Licence en sciences de l'information et de la communication