Freelancer profile translated to English.
Back to original languageAbout Elisa
Since 2010, I have been supporting companies, executives, and entrepreneurs in their communication strategy, press relations, and brand awareness development.
Press relations are at the core of my expertise. I help organizations build a strong image, increase their visibility, protect their reputation, and enhance their media presence and stakeholder engagement.
I also work on brand strategy, positioning, corporate communication, crisis management, executive personal branding, strategic partnerships, and influence communication.
My recommendations are based on data analysis, market trends, and audience expectations to build effective, measurable strategies adapted to new usages, particularly those related to artificial intelligence.
My areas of expertise:
- Press relations and media relations
- Communication strategy
- Brand strategy and positioning
- Reputation and e-reputation
- Executive communication and opinion leadership
- Crisis communication
- Strategic partnerships
- Influence marketing
- Data, trend, and consumer analysis
- Digital transformation and artificial intelligence
My goal is simple: to make communication a true lever for trust, visibility, and growth.
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- ESMOD InternationalDirector of Communication and PartnershipsMay 2024 - Today (2 years and 3 months)Paris, FranceLeading ESMOD International's communication and partnership strategy, my mission is to manage and optimize all visibility and influence levers for our institution, in France and internationally.My role revolves around several major areas:- Internal and external communication- Press and public relations- Crisis communication management- Data analysis and process implementation- Strategic partnerships
- PALMER ELISA CONSULTINGCommunication, Marketing (ABM) & Press RelationsOctober 2020 - Today (5 years and 10 months)Paris, FranceMy references: Ateliers de Nîmes (fashion), Juliet Imbert Studio (art/fashion), Muriel Nisse (art/fashion), Paris Re Made (fashion), Atelier Franck Genser (design), Ecole Supérieure de Relooking, All-I-C magazine, Culture(s) de mode (association), La Cité Fertile (third place), Pantin Family/Territoire Family (association), 93 remèdes à la mode (collective), PEB = Production d'Emancipation Brut (collective), Agence 1.618, Agence Tafmag, Agence Croissance Bleue, MOODZ (fashion), LISAA Mode Paris (school), CTZAR (digital marketing agency), Isabel Felmer (fashion)...
- FreelanceProfessor in Fashion/Luxury/Culture SchoolsOctober 2020 - Today (5 years and 10 months)My references: Esmod/Isem Paris/Pantin/Roubaix (fashion school), ISG Luxury Management (luxury school), Banlieues School (school fighting educational inequalities), EAC (luxury and culture school), LISAA mode (fashion school), Tunon (hospitality & tourism school)... My courses: communication strategy & influence, storytelling & copywriting, leadership & team management, press relations (print, digital, social), fashion collections & trends & social rights (consumer, social divides, high culture & popular culture...)
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Education
- Master 1 & 2 Information and Communication Sciences, Information CommunicationEcole Normale Supérieure Lettres Sciences Humaines2008Master 1 & 2 Sciences de l'Information et de la Communication, Information Communication