Freelancer profile translated to English.
Back to original languageAbout Elisa
With over ten years of experience in strategic marketing and brand development in France and internationally, I support ambitious companies in their growth, influence, and structuring—transforming ideas into sustainable and high-performing strategies.
📌 My Key Expertise
Brand Positioning & Storytelling
Branding & Art Direction
Digital Strategy & Omnichannel Campaigns
Commercial Activation & Market Development
International Deployment & Operational Structuring
🎯 My Added Value
A transversal approach that connects creative vision with business performance. I provide concrete and actionable recommendations, designed to generate visibility, engagement, and measurable results.
Specializing in the creative and cultural industries, I also support brands in the wellness, food, and tech sectors looking to clarify their positioning, assert their identity, and build a strong brand narrative.
I intervene at every stage of development—launch, repositioning, or acceleration—with a sharp strategic eye, a structured methodology, and genuine commitment alongside my clients.
💬 Want to evolve your brand?
I offer a free 30-minute consultation to identify your challenges and define initial action steps.
French
Native or bilingual
English
Native or bilingual
Spanish
Fluent
Remote only
Primarily works remotely
Experience
- Sidonie ParisFounder and Art DirectorFASHION AND COSMETICSDecember 2024 - Today (1 year and 8 months)Paris, France
- Definition and deployment of marketing strategies adapted to the brand, combining creativity and performance.
- Development and management of brand identity: storytelling, branding, art direction, and image.
- Implementation of omnichannel communication campaigns: social media, influencer marketing, email marketing, SEO, and press relations.
- Business development: market analysis, strategic positioning, customer acquisition and retention, optimization of sales channels (B2C and B2B).
- Management of collection projects and collaborations, ensuring coherence between creation, marketing, and business objectives.
- Girardet ConsultingSenior Brand Strategy ConsultantJanuary 2024 - Today (2 years and 7 months)
- Definition and writing of complete and sustainable brand platforms
- Advice on image and communication strategy: editorial line, emotional personas, digital tool recommendations, customer discovery support
- Commercial diagnosis and offer positioning: definition of the value proposition, target identification, selection of relevant sales channels, creation of sales tools, and structuring of the commercial discourse
- Quinta Essentia Holding LimitedSales and Marketing DirectorLUXURY GOODSFebruary 2021 - December 2023 (2 years and 11 months)Genève, Switzerland
- Definition, management, and reporting of sales and marketing strategy with growth.
- Customer relationship management and development.
- Budget management and tracking.
- Implementation and management of the online store.
- Management of press relations and promotion of the luxury interior brand.
- Supervision and coordination of photoshoots, graphic, and editorial work.
- Management and animation of social media.
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Education
- Master in International Marketing and ManagementFrance2013