Freelancer profile translated to English.
Back to original languageAbout Elisa
For over 10 years, I have supported French and international companies in their communication, digital marketing, and media relations challenges.
Notably, I worked in the world of motorsport and mechanical sports, where I led communication strategies, project launches, international press relations, content production, and social media management for brands, teams, and drivers.
Through these experiences, I have developed an approach that is both strategic and operational. I am involved in defining communication strategies as well as their concrete implementation, with a strong ability to adapt to the constraints and objectives of each project.
My areas of intervention:
• Communication Strategy: positioning, communication plans, marketing support, brand image.
• Digital Communication: editorial strategy, content creation, social media management, advertising campaigns, performance analysis.
• Press Relations & Influence: press release writing, media relations, interview organization, press inquiry management, visibility development.
• Project & Event Management: project coordination, event organization, on-site content production, team support.
• Support Material Creation: writing, websites, presentations, graphic design, and visual content.
My watchwords: creativity, responsiveness, and a service-oriented mindset. My goal is to provide concrete, effective, and tailored solutions for each client.
English
Fluent
French
Native or bilingual
Spanish
Basic
Italian
Basic
Can work on-site
Saint-Denis (up to 50km), Paris (up to 100km)
Experience
- FreelanceCommunicationSPORTSJanuary 2019 - Today (7 years and 6 months)2021 - 2023:Ipone: support in brand content strategy, digital strategy.Management de transition: Managed the communication department (3 to 4 people) for 1 year to redefine roles and establish a communication strategy.Yamaha Motor France: Strategic support and planning for the launch of the Paddock Blue apparel line with the creation of a lifestyle/fashion event. Managed the event and media/influencer strategy.Supported the media coverage of the bLU cRU Camp (TV, influencers, local press, sports and lifestyle media);Solex: Supported the setup of a pop-up store and an event for Solex's 75th anniversary. Managed content creation, event implementation...2020:PSA Motorsport - Communication & Marketing Strategy for customer racing with Peugeot Sport (208 Rally4) and Citroën Racing (C3 R5).Objectives: Increase brand awareness in the market, enhance customer visibility, develop the brand image of the vehicles in their segment.Press relations, event organization, digital strategy, community management, graphic design, video editing.2019:Yamaha Motor France - Supported media coverage of the bLU cRU Camp (TV & local press);Peugeot Sport - Event organization, press release writing, press relations, competitor relations for the 208 Rally Cup (young driver development program); Tom Pagès - Press release writing for the Shanghai X Games; Paris Marathon - Press relations regarding parity and the marathon's CSR commitment, follow-up on TV news footage.
- Citroën RacingConsultant Communications ManagerSPORTSSeptember 2015 - December 2018 (3 years and 3 months)Versailles, FrancePress relations (interview follow-up, reporting negotiation, organization of press trips in Europe)Digital Strategy and press website managementManagement of photo and video service providersWriting communication documents (PQSR, communication plan...)Monitoring of disseminated messages (ePR and PR)Writing tender documents
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Education
- Master in ManagementUniversity of Versailles2016Management des organisations
- Professional Bachelor's Degree in Communications ManagementUniversity Paris V Descartes2013Communication, sémantique, sociologie, écriture