Freelancer profile translated to English.
Back to original languageAbout Elinna
Interested in the Social Media ecosystem and its evolutions, I wish to leverage my 6 years of acquired skills for professionals in the following missions:
- **Social Media Strategy Elaboration**: Choice of platforms, formats, content recommendation, budget recommendation
- **Content Creation**: On-site capture, video and/or photo editing, copywriting
- **Social Media Advertising**: Space buying on social networks, sponsorship
- **Influence**: Profile selection, contact initiation
English
Fluent
German
Basic
French
Native or bilingual
Can work on-site
Paris (up to 50km), Paris (up to 50km)
Experience
- Agence OconnectionSocial Media & Content ManagerOctober 2020 - December 2023 (3 years and 2 months)Neuilly-sur-Seine, France- Client and agency relationship management- Social Media and Influence strategy development- Social Media advertising campaign implementation: Meta, TikTok, Snapchat, LinkedIn, X (Twitter), YouTube- Social Media advertising campaign monitoring and optimization- Regular reporting- Social media content creation (community management)- Team managementReferences: Amazon France, PrimeVideo France, CGA, Pierre Martinet, ECLOR, Ville de Paris, Gulli, Art Explora, Bandai France, Bandai Collection
- Agence OconnectionDigital Project Manager - Cultural SectorCULTUREFebruary 2018 - October 2020 (2 years and 8 months)Neuilly-sur-Seine, France- Client and agency relationship management- Digital strategy development: Social, OPS, Brand Content, Programmatic Influence, and SEA- Digital advertising campaign implementation- Digital advertising campaign monitoring and optimization- Regular reporting- Social media content creation (community management)References: La Villette, Univers Poche, Gallimard Jeunesse, Le Louvre, INHA, Paris La Défense, MADBid: ENOA, Musée Soulages RodezNon-cultural references: Pierre Martinet (Mass Retail), La Cantine du Troquet (Restaurant), ECLOR (Mass Retail)
- OzinfosCommunications OfficerPUBLIC SECTORDecember 2017 - February 2018 (2 months)Paris, FrancePartner and press relations managementDevelopment of a communication strategyCreation of communication tools (press release, etc.)Graphic designCommunity Management
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Education
- Baccalauréat STMG marketingLycée Martin Luther King2014Compétences acquises : - Marketing - Management - Economie/Droit Elaboration d'un projet marketing : Marque choisie : Columbus Café Problématique : Améliorer sa visibilité par rapport à son concurrent Starbucks Champs d'action : Serris Val d'Europe et Internet Idées : mise en place d'une carte de fidélité (inexistante à l'époque), street marketing, mise en place d'une newsletter, création d'une publicité (a diffuser dans le 77) etc. Actions : Veille concurrentielle, Veille interne, étude marketing
- Master II Digital Strategy, Strategic Planning, and Brand ContentSup de Pub2019Enseignement sur le marketing et la publicité digital : - Stratégie des marques - Branding - Marketing - Communication digitale - Publicité - Stratégie média - Stratégie de communication - Planning stratégique