Freelancer profile translated to English.
Back to original languageAbout Elif
Hi! 👋 I'm Elif - a Copywriter & Content Strategist with over 5 years of experience in Beauty, Consumer Electronics, and B2B.
My background combines several worlds: I learned how to communicate effectively for various brands at an international PR agency, worked in New York City for a while, and then put this global mindset into practice as the sole copywriter for a beauty company with over 500 employees. There, I learned how to deliver under pressure: whether it's campaign messaging, brand voice, or platform-specific content for Instagram, TikTok & Co. 💪
If you're looking for a collaboration with reliability, quick comprehension, and a genuine feel for brands, I look forward to your inquiry! 💌
German
Native or bilingual
Turkish
Native or bilingual
English
Fluent
French
Basic
Spanish
Basic
Italian
Basic
Can work on-site
Frankfurt am Main (up to 50km)
Experience
- cosnova GmbHCopywriter & Content CreatorNovember 2022 - January 2026 (3 years and 2 months)Germany• Led copy development across German and global channels, shaping brand messaging for social media, website and product communication.• Wrote campaign copy, product descriptions & launch messaging for key releases, translating product USPs & trends into clear platform-specific content.• Collaborated closely with design, marketing and global teams to ensure consistent tone of voice and cohesive storytelling across digital touchpoints.• Implemented custom tone-of-voice GPTs & contributed to AI-driven initiatives to scale copy production and improve internal content workflows.• Monitored consumer trends, cultural shifts and performance insights to inform messaging decisions and maintain relevance in beauty market.
- LEWIS Communications GmbHAccount Executive (B2B)October 2021 - November 2022 (1 year and 1 month)Germany• Led integrated PR and content campaigns, developing press releases, technical articles, case studies and social media content.• Managed influencer initiatives, curated targeted media distribution lists and delivered performance reports; collaborated with cross-functional teams to ensure cohesive messaging and measurable campaign impact.
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Education
- Bachelor of ArtsHeinrich-Heine-Universität Düsseldorf2020Anglistik und Amerikanistik, Linguistik
Certifications
- Fundamentals of Online MarketingGoogle2021