Freelancer profile translated to English.
Back to original languageAbout Eléna
I help leaders and entrepreneurs clarify their image and communication to attract the right clients, without spending hours on it.
Specializing in personal branding, I work with entrepreneurs, artisans, and expert professionals who have strong know-how but a still-vague message.
My approach is strategic, human, and concrete: I structure your positioning, your message, and your visibility so that your communication becomes a real business lever.
Result: more clarity, more consistency, more impact. ✨
French
Native or bilingual
Can work on-site
Lyon (up to 50km)
Experience
- Groupe APICILCommunication ManagerBANKING AND INSURANCENovember 2023 - Today (2 years and 7 months)
- Management and animation of the Group's social media: LinkedIn, Facebook, Instagram
- Deployment of leader advocacy / personal branding strategies for executives: definition of editorial lines, workshop facilitation, creation of high-value content
- Management of employee advocacy programs
- Co-construction and implementation of digital strategy, KPI monitoring
- Design and production of content (editorial, visual, short formats)
- Management of cross-functional projects with internal teams and partners
- GoldenFounderJanuary 2022 - Today (4 years and 5 months)
- Communication Strategy
- Community Management
- Visual Content Creation
- Project Management and Client Relations
- ConstatimmoCommunication ManagerREAL ESTATEJanuary 2022 - Today (4 years and 5 months)• Project Management• Finalization of the new identity and creation of a deployment communication plan• Construction of a communication plan• Creation of commercial materials• Website animation• Content creation and social media animation (LinkedIn)• Newsletter creation• Event organization (new identity launch, trade shows...)• Management of relationships with external service providers
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Education
- Master Management de la Communication d'Entreprise, Communication d'entrepriseIAE Nice (Graduate School of Management)2021Master Management de la Communication d'Entreprise, Communication d'entreprise
- Communication Multi Média, Communicationiaelyon School of Management2019Communication Multi Média, Communication