About Elena
Spanish
Native or bilingual
English
Fluent
Catalan
Fluent
Experience
- C-onnectMedia BuyerMarch 2022 - Today (4 years and 4 months)Paid Media Specialist - Performance Lead GenerationGoogle Ads, Meta Ads, TikTok Ads, Bing Ads, Taboola Ads
- Paid media SpecialistFreelancerHEALTH AND WELLNESSFebruary 2022 - Today (4 years and 5 months)Valencia, SpainI work as a freelancer, helping companies acquire customers and increase their sales through online advertising.I manage Meta Ads, Google Ads, and TikTok Ads campaigns for businesses in various sectors, for both lead generation and e-commerce. I handle strategy, setup, optimization, and campaign analysis, always with a results-oriented approach.Additionally, I develop websites and landing pages focused on conversion, optimizing each step of the process to improve campaign performance and maximize return on investment.Main Services:• Meta Ads (Facebook and Instagram Ads)• Google Ads• TikTok Ads• Lead Generation• E-commerce• Landing Pages and Conversion Funnels• Web Design and Development• Conversion Rate Optimization (CRO)• Analytics and Results Tracking
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Education
- Data ScienceThePowerMBA2021Data science
- Degree, International MarketingAthens University of Economics and Business2021Grado, Marketing internacional
Certifications
- Meta Certified Creative Strategy ProfessionalMeta2025
- Google Ads Search CertificationGoogle2024