Description

With 8+ years of experience driving growth for the world’s leading Travel-Tech and OTA ecosystems - including Expedia, Trip.com, and GetYourGuide - I bridge the gap between digital scalability and exceptional local execution.

Throughout my career, I have successfully managed partnerships and launched exclusive operations with some of the most iconic global attractions and cultural sites in the world, including the Vatican Museums, Burj Khalifa, Milan Cathedral, Florence Cathedral, Granada Cathedral, etc.

I specialize in three core areas:

- Marketplace Operations & Revenue Strategy: Optimizing B2B supplier portfolios, implementing data-driven dynamic pricing, and auditing connectivity/listings to maximize booking conversions on major global platforms.

- Experience Design & Event Management: Sourcing, designing, and project-managing exclusive tour formats, high-impact regional events, and local meetups from initial concept to flawless on-site execution.

- Marketing Campaigns & Community Activation: Executing localized promotional campaigns and managing community initiatives (both online and offline) to increase brand awareness, drive platform adoption, and build long-term loyalty.

As an autonomous, bilingual (English & Italian) contractor based in Rome, I help international travel brands expand their regional footprint, build high-trust partnerships, and deliver unforgettable experiences that capture market share.

🚀 Available for strategic consulting, interim management, and contract-based operations.

Industry field of expertise

Languages

Italian
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Rome (up to 20km)

GetYourGuide
Senior Marketing Account Manager
HOSPITALITY
January 2023 - April 2026 (3 years and 3 months)
Rome, Italy
1. Portfolio Management & Quality Curation
Audited and curated high-performing product portfolios (such as the premium "Originals" collection), successfully aligning local supplier availability, digital content, and regional operations with core brand standards to maximize conversion.

2. Stakeholder & Partner Management
Cultivated trust-based, long-term relationships with top-tier travel and hospitality operators across Italy. Acted as the dedicated local consultant, managing partner performance, driving retention, and ensuring strict adherence to global quality benchmarks.

3. Product Launch & Experience Design
Co-created, project-managed, and launched exclusive, high-yield local experiences from the ground up (e.g., Vatican morning tours, Milan Cathedral after-hours, Florence Cathedral evening visits). Handled the entire lifecycle from initial business proposal to on-site operational execution and supplier onboarding.

4. Performance Audit & Optimization
Conducted data-driven on-site quality audits and monitored user review metrics to identify operational bottlenecks. Provided partners with actionable consulting and feedback loops to optimize their listings and exceed guest expectations.

5. Cross-Functional Operations
Collaborated seamlessly with international, cross-functional tech and operations teams (Product, Ops, Customer Care) to resolve complex, real-time marketplace issues, ensuring fluid local operations and a seamless end-user experience.
Events Project Management Partnerships
GetYourGuide
Tours & Operations Manager
HOSPITALITY
March 2022 - December 2022 (9 months)
Rome, Italy
1. Supplier Network Management & B2B Sales
Managed and scaled a comprehensive portfolio of local tour operators and suppliers across Italy. Spearheaded business development initiatives, negotiated commercial terms, and built strategic partnerships to expand marketplace inventory and drive revenue growth.

2. OTA Optimization & Marketplace Operations
Oversaw full-scale operations across major global distribution channels (GetYourGuide, Expedia, Viator). Optimized supplier listings, managed capacity and dynamic pricing strategies, and analyzed e-commerce metrics to maximize visibility, booking conversions, and regional market share.

3. End-to-End Tour Operations & Logistics
Directed daily logistics and operational flows for regional tours and activities. Coordinated ground operations, guide scheduling, and local event logistics, ensuring seamless execution, high-quality delivery, and instant problem-solving under tight deadlines.

4. Quality Assurance & Incident Management
Monitored and audited supplier performance based on data-driven customer feedback and KPIs. Implemented corrective action plans to upgrade service standards and successfully resolved critical operational incidents, protecting brand reputation and user satisfaction.

5. Product Performance & Cross-Functional Strategy
Partnered with global product, tech, and marketing teams to implement localized marketplace features. Translated regional operational insights into scalable product improvements, ensuring the supply chain was perfectly optimized for digital sales.
Events Luxury sector Marketplace
Trip.com
Market Manager
August 2021 - February 2022 (6 months)
1. Global-to-Local Account Management
Managed high-value partner portfolios for one of the world's leading OTA ecosystems (Trip.com). Specialized in bridging global corporate strategies with local market nuances, driving high retention and satisfaction among key travel stakeholders in Italy.

2. Market Penetration & B2B Sourcing
Spearheaded regional business development initiatives to expand platform inventory. Mapped the local tourism ecosystem, identified high-potential suppliers, and negotiated strategic commercial agreements to drive supply growth and market share.

3. Revenue Performance & OTA Optimization
Analyzed complex sales data, booking trends, and inventory availability to optimize partner performance. Consulted suppliers on dynamic pricing, campaign participation, and listing conversion strategies to maximize cross-border revenue.

4. Joint Marketing Campaigns & Product Activation
Coordinated with cross-functional global marketing teams to execute localized promotional campaigns. Guided local partners through onboarding and participation in global sales events, significantly increasing brand visibility and regional booking volumes.