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Elena GeorgievaEG

Elena Georgieva

Supermalter

Fractional AR Specialist

€453/day
5 projects
Sofia, BG
8-15 years

Average response time: 1 hour

About Elena

  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Stitch Payments
    Fractional AR Specialist
    September 2024 - Today (1 year and 11 months)
    Prague, Czechia
    • Singlehandedly crafted and built Stitch's analyst relations programme
    • Led Stitch to be included in Datos Insights' Fintech Spotlight, Q1 2025
    • Led Stitch to be included in thought leadership report by Datos Insights
    • Developed Stitch's relationships with Gartner and Forrester with analysts requesting quarterly briefings following the introduction calls

    Main
    • Singlehandedly crafted & built the analyst relations program on a global scale from the bottom up.
    • Organising and executing regular analyst updates with key analysts from Gartner, Forrester, IDC, Datos
    Insights, etc.
    • Engaging with key analysts for Stitch on a regular basis to understand and enhance their perspective of the
    company, particularly focused on Gartner & Forrester.
    • Establishing the company relationship with the key analysts.
    • Crafting a regular speaking engagement calendar with key analysts at Gartner & Forrester.
    • Working closely & reporting to the company's Head of Marketing & Communications.
    • Creating and developed analyst communications such as newsletters, press releases, blog posts, customer
    wins, use cases, etc.
    • Proactively maintaining positive relationships with key analysts, internal stakeholders, and the analyst community.
    • Developing supporting materials for analyst engagements including briefings, & inquiries.
    • Providing strategic and tactical advice including the next steps in analysts' engagements, outreach, and communications with analysts.
    • Monitoring analyst reports calendars to ensure Stitch is put forward for inclusion where suitable.
  • Hard Numbers
    Senior AR Specialist
    March 2024 - Today (2 years and 5 months)
    Prague, Czechia
    • Working with the Head of Growth to build Hard Numbers' analyst relations practice including leading webinars, and providing marketing materials.
    • Leading the overall strategy of Mambu's analyst relations programme.
    • Leading Mambu's participation in the Forrester Wave for Digital Banking Processing Platforms 2024.
    • Proactively maintaining positive relationships with key analysts and internal stakeholders.
    • Leading the overall strategy of Paynetics' analyst relations programme.
    • Providing strategic and tactical advice including the next steps in analysts' engagements, outreach, and communications with analysts.
    • Coaching and supporting clients' spokespeople to ensure they are completely prepared when speaking with
    analysts.
    • Mentoring junior colleagues.
  • Resonance Crowd PR
    AR Dir - Contractor
    September 2022 - March 2024 (1 year and 6 months)
    Prague, Czechia
    • Singlehandedly crafted and built NTT DATA's analyst relations programme for Cloud
    • Singlehandedly crafted and built NTT DATA's analyst relations programme for Corporate Banking
    • Led NTT DATA to be named a Leader in the inaugural Everest Group Payments IT Services Peak Matrix 2023
    • Led NTT DATA to be named a trailblazer in incorporating synthetic data in banking and financial services
    • Led NTT DATA to be named a trailblazer in incorporating generative AI for banks and financial services.
    • NTT DATA featured on Cloud Kings podcast – a podcast produced by analyst firm Celent, presented by Celent's Chief Analyst Dan Latimore, and focused on cloud technologies for banking and financial services.
    Main responsibilities:
    • Working with the Managing Director to lead our client programmes, and guide and support a team of 3.
    • Regularly engaging with key client analysts to understand and enhance their perspective of the companies.
    • Creating and developing analyst communications such as newsletters, press releases, blog posts, customer
    wins, use cases, etc.
    • Proactively maintaining positive relationships with key analysts, internal stakeholders, and the analyst community.
    • Managing analyst firm subscriptions on behalf of clients.
    • Developing and implementing internal and client-facing processes and document templates to ensure
    complete consistency for pre- and post-analyst interactions
    • Providing strategic and tactical advice including the next steps in analysts' engagements, outreach, and communications with analysts.
    • Monitoring analyst reports calendars and pitching to analysts to ensure our clients are put forward for any suitable analyst reports.
    • Coaching and supporting clients' spokespeople to ensure they are completely prepared when speaking with
    analysts.
    • Mentoring junior colleagues.
    • Writing blog posts for marketing purposes.

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Education

  • BA
    University of Bedfordshire
    BA
  • C-Level Readiness Programme
    C-Level Readiness Programme

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