Freelancer profile translated to English.
Back to original languageAbout Eléna
I am a communication consultant for impact projects, with a social and/or environmental purpose, and I offer my 10 years of experience to help you gain visibility and notoriety through various tools #swisstool.
If you wish to position or reposition your brand towards more responsible communication:
- Understanding needs and project reflection
- Conducting competitive and/or sectoral benchmarks
- Strategic recommendations on all your communication materials
- Content creation: writing blog articles, web content writing, press releases and kits...
- Social media management
- Partnership proposals to create a virtuous ecosystem
My main strengths:
A global strategic vision
A sense for detail, words, and ideas
Creativity, rigor, enthusiasm, flexibility
French
Native or bilingual
Spanish
Fluent
Italian
Fluent
English
Fluent
Hindi
Basic
Remote only
Primarily works remotely
Experience
- Beta.gouv.fr - DINUM - Direction Interministérielle du NumériqueHead of Communication and Editorial for JeVeuxAider.gouv.frPUBLIC SECTOROctober 2021 - January 2023 (1 year and 3 months)Paris, FranceAs part of this mission, my transverse role allowed me to redefine the communication objectives of the public volunteering platform to increase its visibility, notoriety, relevance for target audiences, and impact on the number of registered users.To achieve this, my main actions were:- Review of the communication strategy across all media- Redesign of the graphic and editorial charter- Writing content for all web and print media: website, blog articles, newsletters, social media, press releases and kits,...- Creation of digital campaigns to promote national volunteer mobilization operations- Launch of the first impact measurement: global project management and content writing- Management of media partnerships and visibility exchanges- Press relations management
- PURSenior Project ManagerCONSULTING AND AUDITSDecember 2017 - December 2020 (3 years)Paris, FranceAs the communication manager for the company PUR, my role was to build a strong brand to acquire new private partners, particularly large CAC40 companies in sectors as diverse as agri-food (Nespresso), luxury and textiles (L'Oréal, Burberry), or goods and services (AccorHotels) as part of their CSR approach.- Definition of the communication strategy, management of the schedule and budget- Writing and presentation of strategic notes for partner companies- Coordination of a creative team: photographers, illustrators, directors- Content writing and visual selection- Coordination of an IT team and a web agency- Management of a tree planting shop, a mapping visualization platform, and various web and social media platforms
- Vintage RidesChief Marketing OfficerTRAVEL AND TOURISMDecember 2014 - November 2017 (2 years and 11 months)New Delhi, IndiaVintage Rides is an agency that organizes motorcycle trips in Asia.- Weekly and monthly reporting via Analytics and Streak CRM- Monthly SEO, SEM analysis- Marketing budget management- Project manager for the launch of a new website on WordPress (+5000 visits/month since launch) => implementation of the strategy in relation to the digital agency, online content management in line with the brand identity- Implementation of a 360 strategy across all media (web and print)- Community management- Press and partner relations- Support for the sales and production team
Recommendations
Be the first to recommend Eléna
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master in Political ScienceInstitut d'Etudes Politiques2005Formation généraliste sur 2 ans, puis spécialisation en marketing et communication sur 3 ans. 1 an de stage à Buenos Aires et à Barcelone.