Freelancer profile translated to English.

Description

💼 Marketing Automation Lead and Digital Strategist with over 8 years of experience leading

automation, Inbound Marketing, and multichannel Nurturing projects.

📈 I specialize in the strategic planning, design, and implementation of automation flows for customer lifecycle optimization and qualified lead generation, always with a focus

on funnel efficiency, customer retention, and continuous data-driven improvement.

🙏 I firmly believe that a large part of a company's success or failure lies in the strength of its human capital, which is why I place great importance on teamwork with my colleagues.

🤔 Naturally curious, I always like to ask myself why things are the way they are and what could be changed to achieve a better result.

Languages

English
Native or bilingual
French
Conversational

Workplace preferences

Remote only

Primarily works remotely

qdq
Inbound Marketing Automation Manager
August 2022 - October 2025 (3 years and 2 months)
Design and execution of multichannel nurturing and automation strategies. Leadership in digital transformation projects aimed at nurturing the customer lifecycle.
qdq
Inbound Lead Nurturing & Management Manager
January 2021 - January 2022 (1 year)
Management of SDR team, definition of lead management flows, and coordination between marketing, sales, and customer service areas. Creation of reports and analysis.
qdq
Marketing Automation & Inbound Manager
January 2020 - January 2021 (1 year)
Implementation of HubSpot from scratch, development of lead scoring, nurturing, and inbound lead generation strategies for potential clients.