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Ela HegEH

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Freelancer profile translated to English.
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About Ela

I help local businesses, freelancers, and liberal professions optimize their visibility onGoogle Maps (Google Business Profile)to increase their local presence and incoming leads,without relying solely on**advertising.**

My work involves structuring and optimizing Google Maps listings to improve local search rankings, enhance business credibility, and convert visibility into actual contacts.

Main interventions:
• Creation and complete optimization of Google Maps listings
• Improvement of local SEO (categories, descriptions, keywords, customer catchment areas)
• Optimization of visual and textual content
• Structuring information to foster trust and conversion
• Strategic advice to improve local presence without paid advertising

I work with apragmatic, clear, and hands-onapproach, adapted to the realities of small businesses and local services.

A clear, well-structured, and well-positioned listing makes all the difference.
  • French

    Native or bilingual

  • Italian

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Missions Clients
    Google Maps Consultant – Client Projects
    CONSULTING AND AUDITS
    January 2024 - Today (2 years and 5 months)
    Lausanne, Switzerland
    Carried out audit and optimization missions for Google Maps listings for businesses, freelancers, and liberal professions.

    Analysis of existing listings, correction of inconsistencies, and optimization of key elements to improve local visibility.

    Assisted clients in improving their presence on Google Maps to generate more local leads.
    Google Maps Optimization Google Business Listing Audit Google Business Profile
  • EL.IA STUDIO
    Google Maps Optimization & Local Visibility
    CONSULTING AND AUDITS
    May 2022 - Today (4 years and 1 month)
    Paris, France

    Optimizing the local visibility of businesses and freelancers via Google Maps (Google Business Profile).

    Structuring and optimizing Google Maps listings: information, categories, descriptions, and visual content.

    Improving local rankings and assisting clients in using Google Maps as a lead generation tool.
    Google Business Profile Google Maps Optimization

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Education

  • SEO & Local Visibility Training
    Professional Training – Self-Taught Path
    2022
    Formation continue axée sur le référencement local, l’optimisation des fiches Google Business Profile et la visibilité des entreprises sur Google Maps. Travail pratique sur des cas concrets, audits de fiches, optimisation de contenus et compréhension des critères de positionnement local

Skill set

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