Description

Interim Head of Sales for B2B SaaS and growth-stage companies.

I help sales organizations stabilize and scale.

I step in when sales teams need structure, clarity, and stronger execution — in high-growth phases or when performance needs to improve quickly.

My work focuses on pipeline visibility, KPI-driven performance, team development, and turning strategy into measurable results. I operate hands-on, working closely with founders and teams to build scalable sales structures and drive growth.

My background includes scaling international sales teams — from 5 to 25 people at Statista, and building a 15-person sales team from scratch — across SaaS, HR-tech and data environments.

Available for interim leadership and project-based support.

Industry field of expertise

Languages

German
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Berlin (up to 50km), Hamburg (up to 30km), Hannover (up to 50km)

Confidential B2B SaaS Client
Interim Sales & Growth Advisor
HUMAN RESOURCES
July 2025 - Today (11 months)
Berlin, Germany
Supporting B2B SaaS companies in stabilizing and scaling sales organizations, particularly in phases of rapid growth or transition

Stepping in as interim sales leader to ensure continuity, rebuild structure, and re-establish team performance

Bringing clarity to pipeline, forecasting, and KPIs, enabling better decision-making and planning

Identifying and addressing performance gaps across team structure, processes, and individual execution

Driving execution by setting clear priorities, introducing structure, and ensuring accountability across teams

Coaching and developing sales teams to improve conversion, consistency, and ownership

Acting as a sparring partner to founders and leadership on go-to-market strategy and growth initiatives
Sales Process Optimization customer service Go-to-Market (GTM) Strategy Wachstumsstrategie Sales Playbook
Staffery GmbH
Director Sales & Service
DIGITAL AND IT
November 2024 - May 2025 (6 months)
Berlin, Germany
Took over sales leadership in a scaling environment and stabilized and restructured the commercial organization

Scaled the team from 2 Sales / 2 CS to 4 Sales / 3 CS, building a stronger foundation for growth

Increased activity KPIs from 20 to 50 calls per day per rep, significantly improving team productivity

Doubled enterprise wins from 2 to 4 large customers per month
Drove ~25% revenue growth through improved execution and conversion
Improved pipeline transparency and forecasting reliability through CRM (Salesforce) optimization

Reduced inefficiencies and accelerated the sales cycle, enabling better planning and predictability

Acted as a player-coach, supporting key deals while developing team capabilities
Worked closely with founders on prioritization, growth strategy, and execution focus
Customer Relationship Management (CRM) Sales Process Optimization Salesforce Sales funnel Process Optimization
truffls / Funke Works
Team Lead Sales & Strategic Initiatives
HUMAN RESOURCES
October 2023 - September 2024 (11 months)
Berlin, Germany
Built and led a 6-person B2B sales team in a fast-scaling HR-Tech environment
Worked closely with the CEO and leadership team on sales strategy and post-acquisition restructuring

Defined and implemented KPI frameworks, increasing transparency and performance accountability

Introduced and operationalized an OKR framework to align company-wide priorities with execution

Re-structured sales processes and clarified roles and responsibilities within the team

Built and expanded strategic partnerships and key accounts
Acted as a key interface between management, sales, and marketing, ensuring alignment and execution

Drove performance improvements through coaching, clear targets, and structured follow-ups
Sales Excellence Sales Process Optimization Salesforce Team management CEO-Kommunikation